PPC Specialist

WDD; Petaling Jaya; On-site; MYR 50,000 - 75,000; Full time

Job summary

WDD Malaysia – Web Design Company is seeking a skilled PPC Specialist to manage and optimize campaigns across Google Ads, Bing, and social platforms. You will design strategies, implement solutions, and monitor performance to improve ROI.

The ideal candidate has hands-on experience with analytics tools, keyword targeting, budget management, and compelling ad copy. Join a vibrant team and contribute to impactful digital marketing initiatives.

Qualifications

• Proven experience as a PPC Specialist or Digital Marketing Specialist.
• Experience with data analysis and reporting.
• Knowledge of SEO and digital marketing concepts.
• Familiarity with multiple platforms (e.g., AdWords, Facebook Ads).
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.).
• Understanding of HTML and XML is a plus.
• Proficient in MS Office (Excel).
• Analytical thinking with strong math skills.

Responsibilities

• Launch and optimize various PPC campaigns.
• Oversee accounts on search platforms (Google AdWords, Bing, Meta, LinkedIn).
• Be involved in keyword selection and audience targeting.
• Monitor budget and adjust bids to gain better ROI.
• Track KPIs to assess performance and pinpoint issues.
• Produce reports for management (dashboards).
• Write attractive and concise copy for adverts.
• Suggest and develop new campaigns across multiple channels.

Skills

PPC Campaigns

Data analysis

Digital marketing

Analytical thinking

Excel

SEO basics

Communication

Tools

Google Ads

Bing Ads

Facebook Ads

LinkedIn Ads

Google Analytics

Tableau

WebTrends

Job description

Location: Petaling Jaya, Malaysia Job Type: Full-time Salary: Competitive

About this PPC Specialist Ro le:

We are seeking a skilled PPC Specialist to manage PPC campaigns, including strategizing, designing, and implementing solutions. The ideal candidate will have expertise in various platforms such as Google Ads, Bing Ads, and social media advertising.

Key Responsibilities:

• Launch and optimize various PPC campaigns.
• Oversee accounts on search platforms (e.g., Google AdWords, Bing, Meta & LinkedIn).
• Be involved in keyword selection and audience targeting.
• Monitor budget and adjust bids to gain better ROI.
• Track KPIs to assess performance and pinpoint issues.
• Produce reports for management (e.g., dashboards).
• Write attractive and concise copy for adverts.
• Suggest and develop new campaigns across multiple channels.

Qualifications:

• Proven experience as a PPC Specialist or Digital Marketing Specialist.
• Experience with data analysis and reporting.
• Knowledge of SEO and digital marketing concepts.
• Familiarity with multiple platforms (e.g., AdWords, Facebook Ads) is preferred.
• Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.).
• Understanding of HTML and XML is a plus.
• Proficient in MS Office (particularly Excel).
• Analytical thinking with strong math skills.

Why Join Us?

At WDD Malaysia – Web Design Company we value innovation and commitment to excellence. Enjoy a vibrant work environment where your skills can make a direct impact and take our Vision one step closer. Competitive salary and growth opportunities await you.