Performance/Growth Marketing Executive

Ikonik Eye Specialist & General Health Centre Sdn Bhd; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Family benefits

Job summary

Ikonik Eye Specialist & General Health Centre Sdn Bhd is seeking a results-driven digital campaigns specialist to manage paid media across Meta and Google, and to optimise lead generation and conversion performance.

The role emphasizes data-driven decision making, KPI tracking, and collaboration with Sales and Marketing to boost growth. Normal office hours and a competitive incentive structure are highlighted.

Qualifications

• Degree in Marketing, Business, Communications or related field.
• Minimum 1 year relevant experience.
• Hands-on experience in Meta Ads, Google Ads and digital campaigns.
• Strong understanding of leads, conversion and campaign performance.

Responsibilities

• Plan, execute and optimise paid digital campaigns.
• Drive quality leads, conversions and business growth.
• Monitor campaign performance, CPL, ROAS and other key metrics.
• Analyse data and identify opportunities for improvement.
• Work closely with Sales and Marketing to improve conversion.

Skills

Meta Ads

Google Ads

Digital campaigns

Education

Marketing/Business/Communications degree

Job description

Competitive salary + performance-based incentives

Normal office hours, no overnight shifts

10+ monetary & non-monetary benefits for you and your family

QUALIFICATIONS & WORK COMMITMENT

Degree in Marketing, Business, Communications or related field

Minimum 1 year relevant experience

Hands-on experience in Meta Ads, Google Ads and digital campaigns

Strong understanding of leads, conversion and campaign performance

6 days/week during probation, 5 days/week upon confirmation

PRIMARY RESPONSIBILITY

Plan, execute and optimise paid digital campaigns

Drive quality leads, conversions and business growth

Monitor campaign performance, CPL, ROAS and other key metrics

Analyse data and identify opportunities for improvement

Work closely with Sales and Marketing to improve conversion

SKILLS & ATTRIBUTES TO SUCCESS

Data-driven and performance-focused

Strong analytical and problem-solving skills

Creative in testing new campaigns and strategies

Strong follow-up and execution

Proactive, efficient and results-oriented