Online Campaign Marketing - Senior Executive

Samsung; Malaysia; Vor Ort; MYR 60.000 - 120.000; Vollzeit

Zusammenfassung

Samsung Malaysia is seeking an Online Campaign Marketing Senior Executive to drive end-to-end online marketing across the Employee Purchase Program (EPP) and major marketplaces including Shopee, Lazada and TikTok Shop. You will coordinate campaigns from briefing through deployment, ensuring strong visibility and seamless customer journeys.

The role requires a proactive, detail-oriented individual with 2–4 years in e-commerce or online marketing, adept at coordinating multiple stakeholders and

Qualifikationen

• Bachelor’s or diploma in marketing, business, or related field.
• 2–4 years in e-commerce or online marketing roles.
• Experience with Shopee, Lazada and TikTok Shop is highly preferred.
• Familiarity with digital customer journeys and campaign mechanics.

Aufgaben

• Coordinate end-to-end online campaigns across EPP and marketplaces, including mega campaigns and product launches.
• Manage online store layouts to ensure visibility and organized customer journeys.
• Coordinate banners, EDMs, PDP/SKU updates and promotional assets from briefing to deployment.
• Ensure visuals comply with brand guidelines and internal processes.
• Collaborate with vendors, agencies, and influencers on campaigns and deliverables.
• Review content creator postings for accuracy, messaging and brand compliance.
• Support TikTok affiliate marketing, including briefing, commissions, coordination and performance follow-up.
• Maintain campaign trackers and flag risks or delays ahead of deadlines.
• Coordinate product samples, charge-out, delivery, tracking and returns for marketing activities.

Kenntnisse

Campaign management

E-commerce

Marketplace operations

Digital marketing

Excel

PowerPoint

Stakeholder coordination

Ausbildung

Diploma/Bachelor's Degree in Marketing, Business, E-commerce, Digital Marketing or related field

Tools

Shopee

Lazada

TikTok Shop

Jobbeschreibung

Position Summary

The Online Campaign Marketing Senior Executive assists in executing and support end-to-end online marketing execution across Employee Purchase Program (EPP), and marketplaces (Shopee, Lazada & TikTok), ensuring campaigns are delivered accurately, on time and with strong online visibility. The role requires a proactive, detail-oriented individual who can coordinate multiple stakeholders and thrive in a fast-paced environment.

Role and Responsibilities

• Coordinate end-to-end online campaigns across EPP and marketplaces, including online mega campaigns and key product launches.
• Manage EPP and marketplaces online store layouts, ensuring campaign visibility, accurate product placement, timely and an organized customer journey.
• Coordinate campaign banners, EDMs, PDP/SKU updates and promotional assets from briefing through deployment.
• Ensure all visuals and banners comply with internal processes, brand guidelines and requirements.
• Apply creative thinking and performance insights to refine banners, campaign messaging and online visibility.
• Coordinate with external vendors, agencies, TikTok content creators and affiliates on campaign collaborations and deliverables.
• Review content creator/affiliate postings to ensure content accuracy, campaign messaging, required call-outs and brand compliance.
• Support TikTok affiliate marketing, including campaign briefing, commission mechanics, agency coordination, performance follow-up and sales contribution.
• Maintain campaign trackers, proactively follow up on deliverables and highlight risks, delays or dependencies ahead of deadlines.
• Coordinate product/sample charge-out, delivery, tracking and returns for marketing activities where required.
• Maintain organized campaign documentation, assets, trackers and shared folders.
• Support new online marketing initiatives and ad-hoc projects as required.

This role requires strong organizational skills, attention to detail, basic digital marketing knowledge, and a willingness to learn and adapt in a fast-paced online marketing environment.

Skills and Qualifications

• Diploma/Bachelor's Degree in Marketing, Business, E-commerce, Digital Marketing, Performance Marketing or related field.
• Preferably 2 - 4 years' experience in e-commerce, online marketing, marketplace operations or digital campaign management.
• Experience with Shopee, Lazada and TikTok Shop is highly preferred.
• Basic knowledge of digital marketing, e-commerce, affiliate marketing and online customer journeys.
• Strong e-commerce commercial knowledge, organizational, prioritization and multitasking skills with the ability to manage multiple deadlines.
• Strong attention to detail and accuracy in campaign mechanics, visuals, T&Cs and documentation.
• Good creative sense and visual judgment, with the ability to provide constructive input to improve campaign assets.
• Strong ownership and follow-through, with the ability to independently drive tasks from initiation to closure.
• Proactive communicator with stakeholder and agency coordination skills.
• Fast learner who can adapt quickly to new platforms, processes and changing business priorities.
• Comfortable working in a fast-paced online marketing environment with tight campaign timelines.
• Proficiency in Excel and PowerPoint; familiarity with project management tools is an advantage.
• 1 Year renewable contract available.