Marketing Executive (Beauty Industry)

Hebe Beauty Style Sdn Bhd; Petaling Jaya; In loco; MYR 45.000 - 73.000; Tempo pieno

Descrizione del lavoro

Hebe Beauty Style Sdn Bhd is seeking a Marketing Executive to plan and execute integrated marketing campaigns across digital and offline channels. You will coordinate monthly brand activities, product launches, beauty events, and promotional campaigns, while tracking budgets and campaign performance.

The role requires 2–3 years in marketing (preferably skincare/cosmetics), a Bachelor's degree in Marketing or Business, and strong English and Mandarin communication skills to engage with

Competenze

• 2–3 years of marketing experience, preferably skincare/cosmetics/personal care/Retail/FMCG.
• Bachelor’s degree in Marketing, Business, or related field.
• Proven track record in planning, managing, and executing online and offline campaigns.
• Strong analytical abilities with attention to detail and numeracy.
• Excellent communication and presentation skills in English and Mandarin.

Mansioni

• Plan and execute integrated marketing campaigns across digital, social media, influencer marketing, and offline channels.
• Coordinate and maintain the marketing and event calendar with monthly brand activities and launches.
• Monitor campaign performance, influencer activities, and consumer insights; provide reports and optimization recommendations.
• Coordinate production and deployment of marketing materials, assets, and POSM per brand guidelines and timelines.
• Track and monitor marketing budgets to ensure efficient spending.
• Collaborate with internal and external stakeholders to deliver projects on time.
• Support Brand Manager and undertake other duties as assigned.
• Stay updated on social media trends, TikTok, market insights and consumer behavior.

Conoscenze

Campaign planning

Digital marketing

Analytical skills

Communication

Mandarin proficiency

Formazione

Bachelor’s degree in Marketing/Business

Descrizione del lavoro

• Plan and execute integrated marketing campaigns across digital, social media, influencer marketing, and offline channels to drive brand awareness, engagement, and conversion.
• Coordinate and maintain the marketing and event calendar, ensuring timely execution of monthly brand activities, including product launches, beauty events, promotional campaigns, and tactical initiatives.
• Execute, monitor and compile campaign performance, influencer/KOL activities, and consumer insights, providing reports and recommendations to optimize future marketing initiatives.
• Coordinate the production, installation, and deployment of marketing materials, POSM, and campaign assets in accordance with brand guidelines and approved timelines. Maintain execution trackers and campaign reports.
• Track and monitor assigned marketing budgets to ensure efficient spending and proper budget utilization.
• Coordinate with internal stakeholders, external agencies, vendors, and business partners to ensure projects are delivered on time and according to plan.
• Support the Brand Manager and perform any other duties and projects assigned by the superior or the company.
• Keep abreast of the latest social media trends, TikTok developments, market insights, and consumer behavior to identify relevant marketing opportunities and support campaign ideation.
• Perform other related tasks and ad-hoc projects as assigned by the superior or company.

Job Requirements:

• Minimum 2–3 years of working experience in marketing, preferably in Skincare & Cosmetics, Personal Care, Retail, FMCG, or equivalent industries.
• Bachelor’s Degree in Marketing, Business, or a relevant discipline.
• Proven track record in planning, managing, and executing online and offline marketing campaigns.
• Strong analytical abilities with attention to detail, numerical aptitude, and excellent organizational skills. A passion for beauty or FMCG products is a plus.
• Highly driven, energetic, adaptable, and team-oriented with a proactive mindset.
• Excellent communication and presentation skills, with a strong command of both English and Mandarin to effectively communicate with Mandarin-speaking stakeholders.

Your application will include the following questions:

• How much notice are you required to give your current employer?
• How would you rate your Mandarin language skills?
• What's your expected monthly basic salary?

Founded in 2018, HEBE BEAUTY is an international cosmetics powerhouse dedicated to redefining beauty standards worldwide.

With a strong presence in Indonesia, Malaysia, Thailand, Philippines, Vietnam, and more, we continuously push the boundaries of beauty. Our diverse portfolio encompasses brands like Y.O.U Beauty, barenbliss, Dazzle Me, lavojoy, and GLAMFIX, offering a wide range of cosmetics, skincare, and personal care products.

Founded in 2018, HEBE BEAUTY is an international cosmetics powerhouse dedicated to redefining beauty standards worldwide.

With a strong presence in Indonesia, Malaysia, Thailand, Philippines, Vietnam, and more, we continuously push the boundaries of beauty. Our diverse portfolio encompasses brands like Y.O.U Beauty, barenbliss, Dazzle Me, lavojoy, and GLAMFIX, offering a wide range of cosmetics, skincare, and personal care products.

What can I earn as a Marketing Executive