Marketing Executive（B2B & Digital Marketing）

Green Titan Biomed Manufacturing Sdn Bhd; Kuala Lumpur; On-site; MYR 42,000 - 68,000; Full time

Job summary

Green Titan Biomed Manufacturing Sdn Bhd is seeking a proactive Marketing Executive to grow its presence in Malaysia’s health supplement OEM/ODM market. You will develop marketing content, manage digital channels, and execute campaigns that connect GTB with brand owners and businesses exploring their own supplement products.

You will collaborate with the local business development team to translate product and technical information into clear, engaging marketing materials and drive enquiry

Qualifications

• Diploma or degree in Marketing, Communications, Business, or related field.
• Preferably 1–3 years of digital marketing, content creation, or a related role.
• Comfortable using Canva and basic video editing tools such as CapCut.
• Experience with CMS platforms such as WordPress, Wix, or Webflow is an advantage.
• Familiarity with Meta Business Suite and paid advertising tools is preferred.
• Knowledge of basic SEO, Google Analytics, or Google Search Console is an advantage.
• Organised, proactive, and able to manage priorities and follow through on tasks.
• Willing to learn about health supplement products and OEM/ODM services.
• Experience in B2B marketing, health supplements, FMCG, or OEM/ODM is an advantage.

Responsibilities

• Manage and grow GTB’s social media channels, including Facebook, Instagram, LinkedIn, TikTok and Xiaohongshu, based on target audience priorities.
• Plan a monthly content calendar and create engaging copy, visuals, and short videos.
• Monitor social media enquiries and coordinate with the sales team on potential business opportunities.
• Track content performance and recommend improvements to engagement and enquiry generation.
• Develop content that explains GTB’s OEM/ODM services, product formats, ingredients, and product development capabilities.
• Prepare product introductions, brochures, presentations, and exhibition materials.
• Adapt product and technical information into content that potential customers can easily understand.
• Coordinate with internal teams to ensure product information and marketing claims are accurate and approved before publication.
• Plan and execute marketing campaigns targeting supplement brand owners, distributors, and businesses launching new product lines.
• Set up and manage paid advertising campaigns within agreed budgets.
• Monitor campaign performance, advertising spending, and the quality of enquiries generated.
• Work with the sales team to understand customer needs and improve marketing messages.
• Maintain organised lead records and coordinate the handover of enquiries to the sales team.
• Create and update website pages and campaign landing pages using website builders or CMS platforms.
• Keep website content, product information, and enquiry forms up to date.
• Improve website layout, content structure, and user experience to support enquiry generation.
• Support basic on-page SEO, including page titles, meta descriptions, headings, and internal links.
• Coordinate with website vendors or agencies on technical improvements when needed.
• Track website traffic, enquiry sources, and landing page performance.
• Monitor competitor activities, product trends, and customer interests in the Malaysian supplement market.
• Support trade exhibitions through promotional materials, pre-event marketing, and post-event lead organisation.
• Prepare regular marketing performance reports with practical recommendations.
• Identify opportunities to strengthen GTB’s brand visibility and attract relevant business enquiries.

Skills

Digital marketing

Content creation

Social media management

Copywriting

Video editing

Education

Diploma or degree in Marketing

Tools

Canva

CapCut

WordPress

Wix

Webflow

Meta Business Suite

Google Analytics

Google Search Console

Job description

Grow GTB’s brand presence through digital marketing, content creation, website management, and campaigns that attract potential health supplement OEM/ODM clients.

About the Role

We are looking for a proactive and creative Marketing Executive to grow Green Titan Biomed’s presence in Malaysia’s health supplement OEM/ODM market.

You will develop marketing content, manage our digital channels, and execute campaigns that connect GTB with brand owners and businesses looking to develop their own supplement products.

You will work closely with our local business development team to turn product and technical information into clear, engaging marketing materials.

Key Responsibilities

Manage and grow GTB’s social media channels, including Facebook, Instagram, LinkedIn, TikTok and Xiaohongshu, based on target audience priorities.

Plan a monthly content calendar and create engaging copy, visuals, and short videos.

Monitor social media enquiries and coordinate with the sales team on potential business opportunities.

Track content performance and recommend improvements to engagement and enquiry generation.

2. Content & Marketing Materials

Develop content that explains GTB’s OEM/ODM services, product formats, ingredients, and product development capabilities.

Prepare product introductions, brochures, presentations, and exhibition materials.

Adapt product and technical information into content that potential customers can easily understand.

Coordinate with internal teams to ensure product information and marketing claims are accurate and approved before publication.

Plan and execute marketing campaigns targeting supplement brand owners, distributors, and businesses launching new product lines.

Set up and manage paid advertising campaigns within agreed budgets.

Monitor campaign performance, advertising spending, and the quality of enquiries generated.

Work with the sales team to understand customer needs and improve marketing messages.

Maintain organised lead records and coordinate the handover of enquiries to the sales team.

Create and update website pages and campaign landing pages using website builders or CMS platforms.

Keep website content, product information, and enquiry forms up to date.

Improve website layout, content structure, and user experience to support enquiry generation.

Support basic on-page SEO, including page titles, meta descriptions, headings, and internal links.

Coordinate with website vendors or agencies on technical improvements when needed.

Track website traffic, enquiry sources, and landing page performance.

5. Market Research & Events

Monitor competitor activities, product trends, and customer interests in the Malaysian supplement market.

Support trade exhibitions through promotional materials, pre-event marketing, and post-event lead organisation.

Prepare regular marketing performance reports with practical recommendations.

Identify opportunities to strengthen GTB’s brand visibility and attract relevant business enquiries.

Requirements

Diploma or degree in Marketing, Communications, Business, or a related field.

Preferably 1–3 years of experience in digital marketing, content creation, or a related role.

Comfortable using Canva and basic video editing tools such as CapCut.

Experience in website building or managing content through CMS platforms such as WordPress, Wix, or Webflow is an advantage.

Familiarity with Meta Business Suite and paid advertising tools is preferred.

Knowledge of basic SEO, Google Analytics, or Google Search Console is an advantage.

Organised, proactive, and able to manage priorities and follow through on tasks.

Willing to learn about health supplement products and OEM/ODM services.

Experience in B2B marketing, health supplements, FMCG, or OEM/ODM is an advantage.

What Success Looks Like

Consistent, relevant content across priority marketing channels.

Clear and professional marketing materials that support customer discussions.

An updated, user-friendly website with clear enquiry pathways.

Growth in qualified enquiries from potential OEM/ODM customers.