Marketing Executive

HUNTER EMPIRE SDN BHD; Kepong; On-site; MYR 60,000 - 90,000; Full time

Job summary

HUNTER EMPIRE SDN BHD is seeking a Marketing Executive to support planning and execution of regional brand marketing initiatives across Malaysia, Singapore, Indonesia and the Philippines. You will translate regional priorities into effective local campaigns and ensure consistent execution across markets.

You will coordinate campaigns with internal teams and external partners, manage assets, localization, and vendor relationships, and help track performance and budgets to optimize reach and

Responsibilities

• Plan and execute regional and local brand marketing campaigns across MY, SG, ID and PH.
• Support product launches and go-to-market campaigns, coordinating timelines and activities.
• Manage KOL/influencer, PR, media seeding and community activations with market partners.
• Coordinate campaign assets, including localization, adaptation, approval and distribution across markets.
• Work with agencies, creators and vendors to ensure campaigns are on time and brand compliant.
• Collaborate with internal channel and e-commerce teams to reflect campaigns across touchpoints.
• Consolidate campaign performance and regional reports covering PR, KOL, community engagement and reach.
• Track assigned campaign budgets and vendor costs.
• Monitor competitor activities and consumer trends to identify local marketing opportunities.

Skills

Campaign planning

Budget tracking

Vendor coordination

KOL/Influencer mgmt

Localization

Job description

The Marketing Executive will support the planning and execution of regional brand marketing initiatives across Malaysia, Singapore, Indonesia and the Philippines.

Working closely with brand principals, country teams and external partners, this role will focus on translating regional brand priorities into effective local campaigns, ensuring consistent execution across markets.

Key Responsibilities

Plan and execute regional and local brand marketing campaigns across MY, SG, ID and PH.

Support product launches and go-to-market campaigns, coordinating timelines, key activities and market execution.

Manage KOL/influencer, PR, media seeding and community activations in collaboration with relevant market partners.

Coordinate campaign assets, including localisation, adaptation, approval and distribution across markets.

Work with agencies, creators and vendors to ensure campaigns are delivered on time and according to brand guidelines.

Collaborate with internal channel and e-commerce teams to ensure brand campaigns are reflected consistently across consumer touchpoints.

Consolidate campaign performance and regional marketing reports, covering key metrics such as PR, KOL, community engagement and campaign reach.

Track assigned campaign budgets and vendor costs.

Monitor competitor activities, consumer trends and cultural opportunities across Southeast Asia, and recommend relevant local marketing opportunities.