Marketing Executive

SANGKAYA (M) SDN. BHD.; Kajang , Bandar Baru Bangi, Serdang; In loco; MYR 28.000 - 47.000; Tempo pieno

Descrizione del lavoro

Sangkaya (M) Sdn. Bhd. is seeking a Marketing Executive to plan and execute marketing strategies, campaigns and product launches that align with our coconut ice-cream brand.

You will support digital and offline advertising, conduct market research and trend analysis, and coordinate promotions with retailers and partners. Ideal candidates hold a marketing-related diploma or degree with 1–2 years of FMCG experience, and are fluent in Bahasa Malaysia and English.

Competenze

• Diploma or degree in Marketing or related field
• 1–2 years of experience in marketing, FMCG preferred
• Proficient in Bahasa Malaysia and English, written and spoken

Mansioni

• Plan and execute marketing strategies and campaigns
• Support digital and offline advertising, market research, and competitor analysis
• Coordinate festive promotions, product launches, and in-store activities
• Prepare marketing materials (posters, banners, brochures, POS) and ensure brand consistency
• Liaise with agencies, designers, printers, vendors and suppliers
• Collaborate with sales, operations and management to implement marketing plans
• Monitor sales, product trends and market demand for growth opportunities
• Evaluate campaigns and recommend improvements to increase awareness and sales

Conoscenze

Marketing

Communication

Multitasking

Teamwork

Formazione

Marketing degree or diploma

Descrizione del lavoro

This is a marketing role focused on planning and executing marketing strategies, sales and promotional campaigns, product launches, and brand awareness activities. You will support digital and offline advertising, conduct market research and competitor analysis, and develop initiatives to increase product visibility and drive sales.

Key responsibilities

Plan and execute marketing strategies, sales and promotional campaigns, product launches, festive promotions, and brand awareness activities

Support digital and offline advertising, market research, competitor analysis, and consumer trend monitoring

Develop marketing initiatives to increase product visibility, drive sales, and expand market reach

Coordinate trade promotions, product sampling, and in-store marketing activities with supermarkets, hypermarkets, distributors, and retail partners

Monitor sales performance, product trends, and market demand to identify growth opportunities

Evaluate campaign performance and recommend improvements to increase brand awareness and sales

Prepare and coordinate marketing materials, including posters, banners, brochures, advertisements, and point-of-sale materials

Ensure consistent brand messaging across all marketing platforms

Liaise with external agencies, designers, printers, vendors, and suppliers

Work closely with the sales, operations, and management teams to execute marketing plans

About you

Diploma or Degree in Marketing, Mass Communication, Advertising, Business Administration, or a related field

1-2 years of experience in marketing, preferably in the FMCG industry

Experience in sales and marketing, trade marketing, retail promotions, or working with supermarkets and distributors is an advantage

Proficient in Bahasa Malaysia and English, both spoken and written

Strong communication, organizational, and multitasking skills

Able to manage multiple projects, work independently, and collaborate effectively with a team

Creative, proactive, and results-oriented

Join Sangkaya, Where Our Mission To Spread The Goodness of Coconut!

Are you passionate about healthy living and indulgent treats? Sangkaya, a proudly Malaysian brand, invites you to be part of our journey in revolutionizing the ice-cream industry with the power of coconuts.

Sangkaya is a Malaysian brand founded in 2014. We believe coconut is a superfruit that brings all sorts of health benefits to us. Through careful R&D. We are able to churn our coconut ice-cream into perfection. Healthy eating has become much more pleasurable!

Explore exciting career opportunities at Sangkaya on JobStreet and join us in spreading the joy of coconut ice-cream to the world.

Join Sangkaya, Where Our Mission To Spread The Goodness of Coconut!

Are you passionate about healthy living and indulgent treats? Sangkaya, a proudly Malaysian brand, invites you to be part of our journey in revolutionizing the ice-cream industry with the power of coconuts.

Sangkaya is a Malaysian brand founded in 2014. We believe coconut is a superfruit that brings all sorts of health benefits to us. Through careful R&D. We are able to churn our coconut ice-cream into perfection. Healthy eating has become much more pleasurable!

Explore exciting career opportunities at Sangkaya on JobStreet and join us in spreading the joy of coconut ice-cream to the world.

What can I earn as a Marketing Executive