Marketing - Content Executive

IMotorbike; Shah Alam; On-site; MYR 42,000 - 66,000; Full time

Job summary

iMotorbike is seeking a Marketing Executive cum Content Creator to lead our social media presence full-time. This on-site role focuses on content creation, storytelling, and end-to-end social KPIs across platforms, while supporting broader campaigns and on-ground activations.

You will shoot, edit, write, and post content, ensuring on-brand visuals and compelling captions that engage audiences and drive awareness for the brand in Malaysia and beyond.

Qualifications

• Diploma/Degree in Marketing or related field.
• Proven content creation and social media management experience.
• Strong videography and editing skills with CapCut or Premiere Pro.
• Excellent writing with adaptable voice across platforms.
• Familiarity with analytics and scheduling tools.

Responsibilities

• Develop and execute creative content strategies for social media platforms.
• Create high-quality visual and written content, including graphics and videos.
• Shoot, edit, and produce engaging videos for campaigns.
• Write captions, scripts, and copy aligned with brand voice.
• Manage posting schedule and engage with followers to grow community.
• Monitor trends and collaborate with influencers and partners.
• Track performance metrics and report insights, adjusting strategy.
• Support campaigns, events, and brand storytelling across channels.
• Collaborate with marketing and design teams; handle ad-hoc tasks.

Skills

Content creation

Social media management

Videography & editing

Copywriting

Analytics

Team collaboration

Education

Diploma/Degree in Marketing

Tools

CapCut

Premiere Pro

Google Workspace

Lark

Job description

iMotorbike is Southeast Asia's pioneering e-commerce platform for buying and selling pre-owned motorcycles.

iMotorbike offers a fast, secure, and hassle-free online experience with 170 inspection checkpoints, a 100% money-back guarantee return policy, warranty, nationwide delivery, and a bundle of finance, road tax, and insurance.

We are headquartered in Singapore and have a growing presence in Malaysia and Vietnam. Our mission is to address four pain points associated with buying and selling pre-owned motorcycles: reliability, transparency, market fragmentation, and time consumption.

For more information please visit : https://www.imotorbike.com

Role Overview

We are looking for a creative and driven Marketing Executive cum Content Creator to lead our social media presence full-time. This role is social-first — you'll own content creation and social KPIs end-to-end — while also supporting broader marketing campaigns and on-ground activations. You're a natural storyteller who can shoot, edit, write, and post, and who understands what makes content perform.

Key Responsibilities

• Develop and execute creative content strategies for social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).
• Create high-quality visual and written content, including graphics, videos, reels, stories, and posts.
• Shoot, edit, and produce engaging videos for social media campaigns.
• Write compelling captions, scripts, and copy that align with the brand's voice and tone.
• Ensure all content is on-brand, visually appealing, and optimized for each platform

Social Media Management & Engagement

• Manage and schedule content across social media channels to maintain a consistent posting schedule.
• Engage with followers, respond to comments/messages, and foster a strong online community.
• Monitor trends, hashtags, and viral content to leverage new opportunities for engagement.
• Collaborate with influencers, brand ambassadors, and industry partners to expand reach.

Analytics & Performance Tracking

• Track social media performance metrics and analyze engagement, reach, and conversion rates against social KPIs.
• Provide reports on content effectiveness and suggest improvements based on insights.
• Stay updated on social media trends, algorithm changes, and best practices.

Campaigns & Events

• Brainstorm and assist in planning, coordinating, and executing marketing campaigns to drive awareness, engagement, and conversions across digital and offline platforms.
• Assist in organizing and managing marketing events and on-ground activations to strengthen brand presence.
• Contribute to brand storytelling through blog posts, testimonials, and behind-the-scenes content.

Collaboration & Brand Building

• Work closely with the marketing and design teams to align content with overall brand goals.
• Support other marketing activities and cross-functional initiatives as needed.
• Complete any ad-hoc tasks assigned by the supervisor from time to time.

Requirements

• Diploma/Degree in Marketing, Mass Communication, Media, Digital Marketing, or a related field.
• Proven experience in content creation and social media management (portfolio/reel required).
• Strong videography and editing skills (CapCut, Premiere Pro, or similar).
• Excellent writing skills with the ability to adapt tone across platforms.
• Familiarity with social media analytics tools and scheduling platforms.
• Creative eye for visual storytelling and up-to-date knowledge of social trends.
• Able to work full-time, on-site at iMotorbike Johor Bahru.
• Comfortable learning new software tools (e.g., Lark, Google Workspace)