Marketing Communication Manager

Sutera Sanctuary Lodges; West Coast Division; On-site; MYR 90,000 - 150,000; Full time

Job summary

Sutera Sanctuary Lodges in Sabah seeks a Marketing Communications Manager to lead the brand, communications and digital presence across the Collection, driving direct bookings and storytelling of its properties and nature.

You will develop annual plans, manage social media and campaigns, collaborate with media and partners, and guide external agencies while promoting sustainability and community initiatives across remote island, highland, and coastal locations.

Qualifications

• Degree in Marketing, Mass Communication, Public Relations, or a related field.
• Minimum 5 years of marketing communications experience, with at least 2 years at managerial level.
• Experience in hospitality, tourism, or travel is required; resort or nature-based tourism is an advantage.
• Strong skills in digital marketing, social media management, and content creation.
• Excellent writing skills in English and Bahasa Malaysia.
• Good understanding of media relations, brand management, and campaign analytics.
• Familiarity with design and editing tools (e.g., Canva, Adobe Creative Suite) is an advantage.
• Creative, organised, and able to manage multiple projects.
• Willing to travel to properties, including remote, highland, and island locations.

Responsibilities

• Develop and implement the annual marketing communications plan and budget in line with business and sales goals.
• Protect and strengthen brand identity and ensure consistency across properties and platforms.
• Manage social media, website content, and digital campaigns to increase engagement and direct bookings.
• Produce content, including photography, video, press releases, and promotional materials.
• Build relationships with media, influencers, travel partners, and tourism bodies.
• Coordinate marketing support for trade fairs, events, and familiarisation trips.
• Manage public relations and communications during incidents or service disruptions, such as weather-related closures.
• Promote sustainability, conservation, and community initiatives.
• Monitor campaign performance, online reviews, and market trends, and report results to management.
• Manage external agencies, photographers, and suppliers.

Skills

Digital marketing

Social media

Content creation

Writing (Eng & BM)

Media relations

Brand management

Campaign analytics

Education

Bachelor's degree in Marketing or related

Tools

Canva

Adobe Creative Suite

Job description

The Marketing Communications Manager leads the brand, communications, and digital presence of the Collection. The role builds awareness, drives direct bookings, and tells the story of our properties, people, and natural surroundings to local and international audiences.

Key responsibilities

Develop and implement the annual marketing communications plan and budget in line with business and sales goals.

Protect and strengthen brand identity and ensure consistency across all properties and platforms.

Manage social media, website content, and digital campaigns to increase engagement and direct bookings.

Produce content, including photography, video, press releases, and promotional materials.

Build relationships with media, influencers, travel partners, and tourism bodies.

Coordinate marketing support for trade fairs, events, and familiarisation trips.

Manage public relations and communications during incidents or service disruptions, such as weather-related closures.

Promote the Collection's sustainability, conservation, and community initiatives.

Monitor campaign performance, online reviews, and market trends, and report results to management.

Manage external agencies, photographers, and suppliers.

Key Requirements

Degree in Marketing, Mass Communication, Public Relations, or a related field.

Minimum 5 years of marketing communications experience, with at least 2 years at managerial level.

Experience in hospitality, tourism, or travel is required; resort or nature-based tourism is an advantage.

Strong skills in digital marketing, social media management, and content creation.

Excellent writing skills in English and Bahasa Malaysia.

Good understanding of media relations, brand management, and campaign analytics.

Familiarity with design and editing tools (e.g., Canva, Adobe Creative Suite) is an advantage.

Creative, organised, and able to manage multiple projects.

Willing to travel to properties, including remote, highland, and island locations.

Sutera Sanctuary Lodges, an integration of tranquil retreats amongst Sabah’s most amazing natural sites, bring lodgings and food and beverage services - at 3,272 metres above sea level at Laban Rata Rest House; the enchanting Kinabalu Park, Malaysia First World Heritage Site; the natural hot springs of Poring Hot Springs and Nature Reserve; and the charming Manukan Island Resort and our ultimate best seller brings you on an exclusive leisurely cruise on board the Amazing Love.