Marketing Campaign Lead - Assistant Manager

Genting Malaysia Bhd; Malaysia; On-site; MYR 60,000 - 90,000; Full time

Job summary

Genting Malaysia Berhad is seeking an Assistant Manager - Marketing to plan and execute multi-channel campaigns, oversee marketing content, and analyze performance data for strategic decisions.

The role requires a bachelor’s degree in a related field and 3–5 years of marketing experience. Proficiency in MS Office and data visualization is essential, with a collaborative, deadline-driven mindset.

Qualifications

• Bachelor’s degree in Marketing, Business, Statistics or a related discipline.
• 3–5 years of experience in marketing, communications, or a related field.
• Proficiency with Microsoft Office tools and data visualization is essential.

Responsibilities

• Campaign Management: Plan and execute end-to-end marketing campaigns across channels (social, email, SEO/SEM, offline).
• Content Oversight: Review and edit marketing copy, visuals, and brand assets for consistency.
• Data Analysis & Strategic Reporting: Monitor KPIs and translate data into actionable insights for leadership.

Skills

Data analysis

Numerical fluency

Communication

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Bachelor’s degree in Statistics

Tools

Microsoft Word

Microsoft PowerPoint

Microsoft Excel

Job description

Genting Malaysia Berhad is seeking an Assistant Manager - Marketing to plan and execute multi-channel campaigns, oversee marketing content, and analyze performance data for strategic decisions.

The role requires a bachelor’s degree in a related field and 3–5 years of marketing experience. Proficiency in MS Office and data visualization is essential, with a collaborative, deadline-driven mindset.