Marketing and Branding Associate - J13253

Pinpoint Asia; Kampung Malaysia Tambahan; On-site; MYR 90,000 - 160,000; Full time

Job summary

Pinpoint Asia in Kuala Lumpur is seeking a Marketing and Branding Associate with 5+ years of experience to build a premium brand identity, plan flawless events, and manage our digital presence in the APAC region.

You will work with external designers, craft high‑quality pitches and materials, source premium corporate gifts, and collaborate with our sales team and senior management to elevate our reputation among clients and partners.

Qualifications

• 5+ years of marketing, brand, or event management in B2B or professional services.
• Fluency in English; Cantonese preferred.
• Willingness to travel across APAC.
• Proficient in Canva for asset creation.
• Experience updating websites (CMS) and SEO would be an asset.
• Strong collaboration with vendors, sales and senior management.

Responsibilities

• Guard and shape Pinpoint Asia's premium brand across touchpoints.
• Create marketing graphics and collaborate with external designers.
• Produce sales materials and client pitches.
• Source and design corporate gifts for premium clients.
• Manage corporate events from planning to execution.
• Coordinate regional exhibitions and travel across APAC.
• Own website content, SEO, and social channels (LinkedIn, Instagram).

Skills

5+ years experience

English fluency

Cantonese preferred

Willing to travel regionally

People skills

Eye for design

Tools

Canva

CMS

Job description

At Pinpoint Asia, we do more than just IT recruitment—we connect incredible tech talent with top-tier companies across the APAC region. Because we operate in the professional services space, our brand is our reputation. We don't just need to look good; we need to project trust, credibility, and market expertise to both high-level candidates and corporate clients.

That’s where you come in. We’re looking for a sharp, creative Marketing and Branding Associate with 5+ years of experience to join our team in Kuala Lumpur. We need someone who knows how to build a premium, professional brand identity, plan a flawless event, run our digital presence, and use the latest AI tools to work smarter.

What You’ll Do Here

Brand & Identity

• Professional Brand Guardianship: Act as the gatekeeper for the Pinpoint Asia brand. You understand the nuances of marketing a professional services firm—ensuring every touchpoint, from a LinkedIn post to a client pitch deck, feels polished, authoritative, and trustworthy.

Design & Creative

• Create & Collaborate: You’ll be hands‑on with graphics for newsletters and publications, while also teaming up with our external freelance designers to make sure everything meets our premium standards.
• Sales Support: Design clean, high‑impact marketing materials and pitch decks that give our consultants the edge they need to win business and position us as trusted advisors.
• Corporate Gifting: Source and design corporate gifts that feel premium and thoughtful, leaving a lasting impression on our high‑value clients.

Events & Exhibitions

• Event Management: Run our corporate events from start to finish. You’ll handle the venue negotiations, curate the guest lists, and make sure the logistics go off without a hitch to provide a top‑tier experience for our attendees.
• Exhibitions & Regional Travel: Be our boots on the ground for industry exhibitions. You'll figure out the booth layout, organize the promotional materials, and make sure we show up looking like the industry leaders we are. Note: This involves occasional travel around the APAC region to make these events happen!

Digital & Web

• Website & SEO: Take ownership of our website. You'll keep the content fresh, make updates, and manage our SEO strategy so we keep climbing the search rankings and reaching the right decision‑makers.
• Social Media: Run our digital channels—specifically LinkedIn and Instagram. You’ll figure out what our audience wants to see, write engaging posts, and build a digital presence that highlights our culture and expertise.

What You Bring to the Table

• Experience: 5+ years of solid marketing, brand, or event management experience. You understand how to market a B2B or professional services brand where trust, expertise, and relationships are the main product.
• Language Skills: Excellent English (both written and spoken) is essential. Even though you're based in KL, you'll be working very closely with our Hong Kong team and regional partners, so fluency in Cantonese is highly preferred.
• Ready to Travel: You're comfortable packing your bags for occasional travel around the region to run our events and exhibitions.
• Toolbox: You are a Canva wizard who can spin up great‑looking, on‑brand assets quickly.
• AI-Savvy: You know how to use Generative AI (like ChatGPT, Claude, or Midjourney) as a creative partner to speed up copywriting, brainstorm ideas, or mock up visuals.
• Web Smarts: You have hands‑on experience updating websites (CMS) and a solid grasp of SEO best practices.
• People Skills: You’re comfortable dealing with everyone from external vendors and premium event spaces to our internal sales team and senior management.
• The Details: You have a great eye for design, typography, and what elevates a piece of content from "okay" to "highly professional."