MarCom Executive

ES BROTHER MOTOR SDN BHD; Seberang Perai; On-site; MYR 42,000 - 70,000; Full time

Job summary

ES BROTHER MOTOR SDN BHD in Bukit Mertajam, Penang, seeks a Talented MarCom Executive to drive marketing and communications strategy. The role focuses on developing integrated campaigns that elevate brand presence and drive growth across digital, print and social channels.

The candidate will craft content, manage social media, coordinate with agencies, and analyze campaign performance while collaborating with cross-functional teams to ensure messaging aligns with business goals.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related discipline.
• 2-4 years of experience in marketing communications or related field.
• Strong written and verbal communication skills with ability to craft compelling marketing messages.

Responsibilities

• Develop and execute integrated marketing communications campaigns across digital, print, and social channels.
• Create engaging content including promotional materials, press releases, social media posts, and email campaigns.
• Coordinate with external agencies and vendors to deliver marketing collateral.
• Manage and maintain the company's social media platforms and online presence.
• Conduct market research and analyse competitor activities to identify marketing opportunities.
• Support planning and execution of marketing events, product launches, and promotions.
• Monitor and report on campaign performance using analytics and KPIs.
• Liaise with sales and product teams to align marketing messages with business objectives.
• Manage marketing budgets and ensure cost-effective delivery of campaigns.
• Contribute to marketing plans and strategies to support business growth.

Skills

Content creation

Digital marketing

Social media management

Project management

Written and verbal communication

Graphic design basics

Education

Bachelor's degree in Marketing/Communications/Business

Tools

CMS familiarity

Email marketing software

Job description

About the role

We are seeking a talented MarCom Executive to join ES BROTHER MOTOR SDN BHD in Bukit Mertajam, Penang. This is a full-time position that offers an exciting opportunity to drive our marketing and communications strategy forward. As a MarCom Executive, you will play a crucial role in developing and executing integrated marketing communications campaigns that enhance our brand presence and drive business growth. You will be at the heart of our marketing efforts, collaborating with cross-functional teams to deliver compelling messages that resonate with our target audience.

Key responsibilities

• Develop and execute integrated marketing communications campaigns across multiple channels including digital, print, and social media
• Create engaging content including promotional materials, press releases, social media posts, and email marketing campaigns
• Coordinate with external agencies and vendors to deliver high-quality marketing collateral and promotional materials
• Manage and maintain the company's social media platforms and online presence
• Conduct market research and analyse competitor activities to identify marketing opportunities and inform strategy
• Support the planning and execution of marketing events, product launches, and promotional activities
• Monitor and report on the effectiveness of marketing campaigns using analytics and key performance indicators
• Liaise with sales and product teams to ensure marketing messages align with business objectives
• Manage marketing budgets and ensure cost-effective delivery of campaigns
• Contribute to the development of marketing plans and strategies that support business growth

What we're looking for

• Bachelor's degree in Marketing, Communications, Business, or a related discipline
• 2-4 years of experience in marketing communications, marketing, or a related field
• Strong written and verbal communication skills with the ability to craft compelling marketing messages
• Proficiency in digital marketing tools and platforms, including social media management and email marketing software
• Experience with Microsoft Office Suite and basic graphic design tools
• Excellent project management skills with the ability to manage multiple campaigns simultaneously
• Creative thinking with strong problem-solving abilities
• Knowledge of marketing analytics and experience interpreting campaign performance data
• Ability to work collaboratively with cross-functional teams in a fast-paced environment
• Attention to detail and commitment to delivering high-quality work
• Preferred: Experience in the motorcycle industry or B2C marketing
• Preferred: Familiarity with content management systems and website management

About us

ES BROTHER MOTOR SDN BHD is a dynamic and forward-thinking company operating in the automotive sector. We are committed to delivering exceptional value to our customers through innovative products and services. Our team is passionate about excellence and dedicated to building strong relationships with our stakeholders. We foster a collaborative work environment where creativity and initiative are encouraged, and where every team member has the opportunity to contribute to our success and grow within the organisation.

What we offer

We provide a competitive remuneration package commensurate with experience and qualifications. As a valued member of our team, you will benefit from a supportive work environment that prioritises professional development and career progression. We offer the opportunity to work with a dedicated team in a role that provides genuine exposure to all aspects of marketing communications. We are committed to supporting the wellbeing and development of our employees and welcome applications from candidates of all backgrounds.