Manager - Tenancy Advertising & Promotion

RWB Genting Malaysia; Genting Highlands; On-site; MYR 120,000 - 240,000; Full time

Job summary

RWB Genting Malaysia is seeking an experienced Marketing Tenancy Manager to plan and execute programs that boost mall and resort traffic, turnover, and brand position.

The role focuses on identifying casual leasing, building tenant relationships, and managing annual and 3-year marketing calendars with budgets. A Bachelor's in Marketing is required, with 10+ years in tenancy/marketing and 3 years in management. Based at Resorts World Genting, Pahang.

Qualifications

• Bachelor's degree in Marketing, Advertising or equivalent.
• At least 10 years in tenancy or marketing, with 3 years in management.
• Strong interpersonal & presentation skills.
• Creative mindset and market trend awareness.
• Excellent written and verbal communication.
• Revenue-generation ability is desirable.
• Willing to be based at Resorts World Genting, Pahang.

Responsibilities

• Plan and execute marketing programmes; optimise traffic and turnover; enhance mall and resort brand.
• Identify and lease promotional/advertising space for revenue.
• Build relationships with tenants, agencies, and suppliers to support programmes.
• Develop strong tenant relationships through marketing support and collaboration.
• Handle customer feedback and monitor information counters operations.
• Formulate annual and 3-year marketing calendars within budget and timeline.
• Prepare marketing materials; build content and knowledge databases.
• Review marketing communications before distribution.
• Conduct marketing research on malls and trends.
• Support Head of Department and guide staff.
• Other tenancy management duties as assigned.

Skills

Interpersonal skills

Presentation skills

Creative thinking

Market trends awareness

Education

Bachelor's Degree in Marketing or Advertising

Job description

Opportunities are endless and there's always something new to explore and learn with every step of your journey at Genting Group

Job Description

• Plan and execute effective marketing programmes and implement necessary changes to optimise traffic and turnover, and to enhance the mall as well as the resort brand position.
• Identify and execute casual leasing of promotional space and advertising space to generate marketing revenue.
• Build relationships and work closely with various stakeholders, such as tenants, other supporting departments, agencies, and suppliers by forming appropriate linkages to facilitate various marketing programmes.
• Develop and maintain good relationship with tenants through marketing support and collaboration to achieve various marketing objectives that contribute to the mall and tenants’ businesses.
• Maintain customer relationship by handling customer feedbacks and monitor the operations of information counters.
• Formulate annual and 3-year marketing calendars by planning marketing activities and budget, and execute within the given timeline and budget.
• Prepare and review all marketing-related tools and documents. Build content and knowledge management database.
• Review internal and external marketing communication materials prior to distribution.
• To conduct marketing research on other malls and new trends.
• To support Head of Department and to guide executives and staff on their works.
• Other duties within Tenancy Management role as assigned.

Job Requirements:

• Bachelor's Degree in Marketing, Advertising or its equivalent
• At least 10 years working experience in Tenancy or Marketing related field with 3 years in management role
• Strong interpersonal & presentation skills
• Creative mind and always keep track of the market trends
• Excellent written and verbal communication skills are essential
• Candidates with the ability to generate revenue will be desired
• Willing to be base at Resorts World Genting, Pahang

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