Lead Content Strategist for Personal Brand Growth

A22A SDN BHD; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Job summary

A22A Sdn Bhd in Malaysia is seeking a Content Strategy Lead to own the content direction for a personal brand across social platforms. You will translate trends into engaging content ideas and oversee scripting and editing processes.

Collaborating with in-house and freelance editors, you will diagnose why content underperforms and implement data-driven improvements in a leading AI creative education company.

Responsibilities

• Own the content strategy for a personal brand across social platforms.
• Identify market trends and convert them into content ideas.
• Write or edit short-form video scripts.
• Diagnose underperforming content and adjust strategy.
• Coordinate with in-house and freelance editors.

Job description

A22A Sdn Bhd in Malaysia is seeking a Content Strategy Lead to own the content direction for a personal brand across social platforms. You will translate trends into engaging content ideas and oversee scripting and editing processes.

Collaborating with in-house and freelance editors, you will diagnose why content underperforms and implement data-driven improvements in a leading AI creative education company.