KL Digital Marketing Specialist: Campaigns & Analytics

Alturian; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

Alturian is seeking a full-time on-site Digital Marketing Lead for our Kuala Lumpur office. You will plan, run and optimize digital campaigns across LinkedIn, Instagram, search and email for the Group and its businesses, helping to grow our Asia footprint.

You will manage social accounts, create content calendars, track performance with Google Analytics and other analytics tools, and ensure all materials are accurate, on-brand and approved before publication.

Qualifications

• Clear, concise writing in English. Bahasa Malaysia or Mandarin is a plus.
• Comfort with design and social media posting scheduling tools.
• An eye for detail, good judgement about what's ready to publish, and the ability to manage several projects at once.
• A degree or diploma in marketing, communications, business or a related field is preferred.

Responsibilities

• Plan and run digital campaigns on LinkedIn, Instagram, search and email for the Group and its businesses.
• Manage the Group's social media accounts: write posts, schedule, reply to comments, maintain content calendar.
• Run paid campaigns within budgets; test audiences, creative and copy to improve results.
• Track performance with GA, LinkedIn and Meta analytics; report what's working monthly.
• Keep website, careers pages and news up to date with marketing and web teams.
• Ensure everything published is accurate, on brand and approved before release.

Skills

Clear writing in English

Social media scheduling tools

Attention to detail & multi-project mg

Education

Marketing/communications/business degree or diploma

Tools

Social media scheduling tools

Branding/visual design basics

Job description

Alturian is seeking a full-time on-site Digital Marketing Lead for our Kuala Lumpur office. You will plan, run and optimize digital campaigns across LinkedIn, Instagram, search and email for the Group and its businesses, helping to grow our Asia footprint.

You will manage social accounts, create content calendars, track performance with Google Analytics and other analytics tools, and ensure all materials are accurate, on-brand and approved before publication.