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Rohto - Mentholatum (M) Sdn Bhd in Malaysia seeks a proactive KEY ACCOUNT MANAGER to develop and maintain strategic relationships with major accounts, ensuring local business objectives are achieved and inquiries are resolved.
You will work closely with brand and trade marketing on promotions, 4P execution, and category strategy; manage trade budgets, price and placement, and coordinate with field operations to ensure flawless in-trade execution.
Develop and maintain strategic business relationships with major accounts to ensure local Rohto-Mentholatum business objectives are achieved
Achieve / exceed all key sales measures and target for the key accounts (sales target, trade spend, listing speed to market, OSA and trade return)
Work in close partnership with brand and trade marketing to ensure development and implementation of customer promotion/ category strategy and best in class 4P (price, product, place, and promotion) execution.
Developing promotional strategy in customers, and promotional execution (including trade budget management, range and space optimisation)
Acting as the main point of contact between retailers and internal teams, addressing and resolving complaints, and developing a thorough understanding retailers’ needs with fulfilment of Company’s business objectives
Overseeing internal team that consist of key account executives in delivering solutions as a team, while constantly motivating and identifying opportunities of growth. Supporting the team members to improve their performance and reach targets
Work with fields operation team to ensure perfect execution in trade
Manage trade budget, A&P, trading terms discussion, daily sales operations and to provide feedback when necessary
Conduct quarterly business review, product launches presentations, pricing and promotion evaluation with customers
Familiar with outlet’s sales operation in terms of merchandising and ordering process
Plan and execute major concourses with customer to create brand awareness and optimise sales ROI
Overall Continuous improvement – identifying opportunities for efficiency and profitability and overall improvement in the management of categories
Requirements:
Degree in Business, Marketing or similar discipline.
Minimum 4-5 years of experience in related field and in similar capacity, of which 2 years as a managerial role.
Experience in managing key accounts in the Beauty/FMCG Industry environment is an added advantage,
Have experience or knowledge in Modern Trade, Independent Pharmacy and Wholesaler.
Proven sales track record in sales management.
The Mentholatum Company is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarter is in Orchard Park, New York, U.S.A. with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, China, and Japan. Manufacturing is carried out in 26 locations around the globe and marketing/distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Co. Ltd. of Osaka, Japan in 1988.
Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical, and stomach relief categories.
The Mentholatum Company is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarter is in Orchard Park, New York, U.S.A. with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, China, and Japan. Manufacturing is carried out in 26 locations around the globe and marketing/distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Co. Ltd. of Osaka, Japan in 1988.
Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical, and stomach relief categories.