Junior Creative Strategist

The Branding People Sdn Bhd; Kuala Lumpur; Hybrid; MYR 39,000 - 61,000; Full time

Benefits offered by this job

Remote flexibility

Upskilling programs

Competitive salary

Health & wellness benefits

Supportive team

Growth opportunities

Job summary

The Branding People Sdn Bhd in Malaysia is seeking a Junior Creative Strategist who loves content, ads, and what makes people stop scrolling. This entry-level role offers hands-on experience across creative strategy, scripting and Meta Ads planning, with training provided.

You'll brainstorm hooks for short-form videos, develop scripts and storyboards, and collaborate with the marketing team. Fresh grads welcome; English and Mandarin communication is a plus.

Qualifications

• Fresh graduates welcome.
• Creative mindset with interest in social media, advertising.
• Strong English & Mandarin communication.
• Ability to generate multiple ideas and angles.
• Fast learner, adaptable and open to feedback.
• Video editing or Meta Ads experience is a plus.
• Experience in content creation, social media, copywriting or digital marketing is a plus.

Responsibilities

• Brainstorm engaging content ideas for short-form videos across TikTok, Instagram Reels and Facebook.
• Develop clear scripts, storyboards and content flows from ideas.
• Support Meta Ads launches by planning creative assets and angles.
• Collaborate with the wider marketing team to bring concepts to life and improve outputs.
• Leverage AI tools (ChatGPT/Claude) for ideation and scripting; training provided.
• Stay updated on social media trends and competitor creatives to identify opportunities.

Skills

Fresh graduates

Creative mindset

English & Mandarin

Idea generation

Fast learner

Video editing

Content creation

Tools

Meta Ads planning

Job description

We're The Branding People, a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy, strategy into creative work, and creative work into measurable impact.

We're looking for a Junior Creative Strategist who is curious about content, advertising and what makes people stop scrolling. This is a great opportunity for a fresh graduate or junior creative to develop hands-on experience across creative strategy, short-form content, scripting and Meta Ads planning — with training provided along the way.

What You'll Be Crafting

• Brainstorm engaging content ideas, hooks, storylines and creative angles for short-form videos across TikTok, Instagram Reels and Facebook.

• Develop clear scripts, storyboards and content flows that turn ideas into engaging, easy-to-produce video concepts.

• Support Meta Ads launching by planning creative assets and angles for Meta Ads launches, working closely with the team.

• Collaborate the wider marketing team to bring concepts to life, provide feedback and improve creative outputs.

• Leverage AI tools such as ChatGPT and Claude to support ideation, scripting and content planning. Training will be provided.

• Stay updated with social media trends, viral content and competitor creatives to identify new opportunities and creative approaches.

Your Superpowers

• Fresh graduates are welcome — we value potential, curiosity and willingness to learn.

• A creative mindset with a genuine interest in social media, short-form content and advertising.

• Strong communication skills in English and Mandarin.

• Able to think of different ideas, angles and approaches rather than relying on a single concept.

• A fast learner who is comfortable trying new tools, learning from feedback and adapting quickly.

• Video editing or Meta Ads experience is a strong advantage, but not required.

• Prior experience with content creation, social media, copywriting, video editing or digital marketing is a plus.

What You'll Get Here

• Freedom to Work from Anywhere
  Remote flexibility that empowers deep work and creative flow.

• Upskilling That Actually Changes You
  Workshops, coaching, and exposure to brands across SEA with real learning and real growth.

• Lucrative Pay That Reflects Value
  Competitive salary packages designed to reward excellence, not just attendance.

• Health & Wellness Support
  Benefits that keep your mind sharp and your energy sustainable.

• People Who Want You to Win
  A driven team that collaborates, questions, builds — and celebrates progress.

• Plus More — Because We're Still Growing
  We refine, improve, and innovate constantly. You grow as we grow.