Internship, Consumer Marketing

Allianz Malaysia; Kuala Lumpur; On-site; MYR 13,000 - 20,000; Full time

Job summary

Allianz Malaysia seeks a hands-on marketing intern to support the Consumer Marketing team in planning, coordinating, and executing integrated campaigns, brand activations, and social media initiatives.

You will gain exposure to content development, campaign management, event execution, marketing analytics, and brand governance while contributing to multiple channels and ensuring brand consistency.

Qualifications

• Pursuing a Diploma or Bachelor's Degree in Marketing, Mass Communication, Business, Advertising, Digital Marketing, or related fields.
• Able to commit for a minimum of three to six months.
• Fluent in English and Malay; Chinese is advantageous.
• Proficient in Microsoft Office Suite: Excel, PowerPoint, Word.
• Familiarity with Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), CapCut, or similar content creation tools is an advantage.
• Familiarity with today’s marketing and social media trends, consumer behaviour, social media platforms, and tools
• Proficient in the use of AI tools such as ChatGPT for tasks simplification

Responsibilities

• Assist in planning and executing integrated marketing campaigns and brand initiatives across multiple channels.
• Coordinate with internal stakeholders, agencies, and vendors to ensure timely delivery of marketing materials.
• Review and proofread marketing content to ensure brand guidelines and campaign objectives.
• Support the creation and adaptation of marketing collateral, including digital assets, presentations, and promotional materials.
• Assist in developing social media content and short‑form videos aligned with current trends.
• Support event and activation planning, logistics, and on‑ground execution.
• Monitor campaign performance and compile reports and insights.
• Conduct competitor and market research to identify consumer trends and opportunities.
• Assist with ad‑hoc administrative and coordination tasks related to marketing projects.
• Undertake ad‑hoc individual tasks as assigned.

Skills

Bilingual English-Malay

AI tools familiarity (ChatGPT)

Marketing analytics

Content creation

Video/short-form content

Education

Diploma or Bachelor's in Marketing/Marketing-related field

Tools

Excel

PowerPoint

Word

Canva

Adobe Creative Suite

Job description

Job Summary

Support the Consumer Marketing team in planning, coordinating, and executing integrated marketing campaigns, brand activations, social media initiatives, and customer engagement activities. Gain hands‑on exposure to campaign management, content development, event execution, marketing analytics, and brand governance in Allianz.

Key Responsibilities

• The job and responsibilities narrated below cover both Allianz General Insurance Company (Malaysia) Berhad and Allianz Life Insurance Malaysia Berhad:
• Assist in planning and executing integrated marketing campaigns and brand initiatives across multiple channels.
• Coordinate with internal stakeholders, agencies, and vendors to ensure timely delivery of marketing materials.
• Review and proofread marketing content to ensure compliance with brand guidelines and campaign objectives.
• Support the creation and adaptation of marketing collateral, including digital assets, presentations, and promotional materials.
• Assist in the development of social media content and short‑form videos aligned with current trends.
• Support event and activation planning, logistics, and on‑ground execution.
• Monitor campaign performance and compile reports and insights.
• Conduct competitor and market research to identify consumer trends and opportunities.
• Assist with ad‑hoc administrative and coordination tasks related to marketing projects.
• Undertake ad‑hoc individual tasks as assigned.

Requirements

• Currently pursuing a Diploma or Bachelor's Degree in Marketing, Mass Communication, Business, Advertising, Digital Marketing, or related fields.
• Able to commit for a minimum of three (3) to six (6) months.
• Fluent in English and Malay. Proficiency in Chinese is advantageous.
• Proficient in Microsoft Office Suite: Excel, PowerPoint, Word.
• Familiarity with Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), CapCut, or similar content creation tools is an advantage.
• Familiarity with today’s marketing and social media trends, consumer behaviour, social media platforms, and tools
• Proficient in the use of AI tools such as ChatGPT for tasks simplification

Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.

We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in.

We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, disability or sexual orientation.

Join us. Let's care for tomorrow.