Influencer & Partnerships Strategist

IUX; Kuala Lumpur; On-site; MYR 70,000 - 120,000; Full time

Job summary

IUX seeks an Influencer & Partnership Specialist to grow our creator ecosystem across global markets. You will source, evaluate, and engage influencers and agencies, manage negotiations, and oversee campaign execution from brief to post-analysis.

Ideal candidates have 1–2 years in influencer marketing, strong negotiating and analytics skills, and fluency in English to thrive in a fast-paced, international environment.

Qualifications

• 1–2 years of professional experience in Influencer Marketing, KOL Management, Affiliate Marketing, Partnerships, Digital Marketing, or related field.
• Strong understanding of major social media platforms, particularly Instagram, TikTok, and YouTube.
• Good understanding of social media trends, algorithms, creator ecosystems, and platform-specific content.
• Demonstrated ability to identify and evaluate influencers based on audience relevance, engagement, content quality, and brand fit.
• Strong communication, relationship-building, and stakeholder management skills.
• Good negotiation skills with the ability to develop mutually beneficial partnership arrangements.
• Strong project-management and organizational skills, with the ability to manage multiple campaigns and partners simultaneously.
• Analytical mindset with the ability to interpret campaign data and translate insights into actionable recommendations.
• Results-oriented approach with an understanding of key influencer marketing metrics, including engagement, conversions, and ROI.
• Fluent written and spoken English.

Responsibilities

• Identify, evaluate, and engage qualified influencers, KOLs, creators, agencies, and strategic partners across platforms including Instagram, TikTok, and YouTube.
• Build and maintain a strong pipeline of potential partners aligned with IUX's brand, target audiences, and regional growth objectives.
• Source relevant financial, trading, fintech, and lifestyle influencers based on IUX's products, services, and target markets.
• Manage the end-to-end influencer and partnership lifecycle, from initial outreach and evaluation to negotiation, contracting, campaign execution, and post-campaign review.
• Build strong, professional, and long-term relationships with influencers, agencies, and external partners.
• Negotiate partnership terms and deliverables to achieve commercially effective and mutually beneficial agreements.
• Develop clear campaign and creative briefs to ensure influencer content aligns with IUX's brand standards and campaign objectives.
• Coordinate campaign timelines, deliverables, content reviews, approvals, and other operational requirements.
• Collaborate with relevant internal teams on special events, sponsorships, sports partnerships, and other brand activation opportunities.
• Monitor campaign performance across key metrics including reach, engagement, conversions, and ROI.
• Analyze campaign results and recommend improvements to influencer selection, content strategy, and future partnerships.
• Prepare monthly performance reports demonstrating campaign results, partnership effectiveness, and overall business impact.
• Stay up to date with emerging creators, social media trends, platform developments, and influencer marketing best practices.

Skills

Influencer Marketing

KOL Management

Affiliate Marketing

Partnerships

Digital Marketing

Instagram

TikTok

YouTube

Communication

Negotiation

Project Management

Analytics

English

Tools

Influencer marketing platforms

Job description

IUX seeks an Influencer & Partnership Specialist to grow our creator ecosystem across global markets. You will source, evaluate, and engage influencers and agencies, manage negotiations, and oversee campaign execution from brief to post-analysis.

Ideal candidates have 1–2 years in influencer marketing, strong negotiating and analytics skills, and fluency in English to thrive in a fast-paced, international environment.