Influencer Marketing Lead (KOL Partnerships)

NUREN GROUP; Petaling Jaya; On-site; MYR 48,000 - 72,000; Full time

Job summary

NUREN GROUP is seeking a KOL Identification and Recruitment specialist to identify and recruit influencers who align with client brand values, target audience and campaign objectives. You will develop and expand a quality KOL database across Malaysia and Singapore, evaluate profiles, demographics and engagement, and lead outreach and onboarding across email, social channels and other platforms.

The role requires strong negotiation skills and relationship-building, with a data-driven approach to

Responsibilities

• Research, identify and recruit KOLs/influencers who align with clients' brand values, target audience and campaign objectives.
• Develop, maintain and continuously expand a quality KOL database across Malaysia and Singapore.
• Evaluate KOL profiles, audience demographics, engagement, content quality and suitability for different campaigns.
• Lead KOL outreach, negotiation and onboarding across email, social media and other relevant channels.
• Build...

Job description

NUREN GROUP is seeking a KOL Identification and Recruitment specialist to identify and recruit influencers who align with client brand values, target audience and campaign objectives. You will develop and expand a quality KOL database across Malaysia and Singapore, evaluate profiles, demographics and engagement, and lead outreach and onboarding across email, social channels and other platforms.

The role requires strong negotiation skills and relationship-building, with a data-driven approach to