Growth Marketing Strategy & Analytics Leader

Agoda; Kuala Lumpur; On-site; MYR 180,000 - 320,000; Full time

Job summary

Agoda is seeking an experienced Marketing Growth Strategy & Analytics leader to own high‑impact initiatives from strategy through execution. Translate business goals into structured plans, lead cross-functional programs, and use data and experimentation to unlock growth.

This role sits at the center of decisions about growth, pricing, and market operations with visibility to senior leadership. You will collaborate with Product, Finance, Corporate Strategy, and Supply to drive alignment and scale

Qualifications

• 5+ years in growth, marketing, pricing, strategy, analytics, revenue management, or related data-driven roles.
• Strong analytical and problem-solving skills; able to turn ambiguity into clear frameworks and action plans.
• Hands-on experience with SQL, Tableau, or similar BI tools.
• Experience with experimentation, measurement, and performance optimization.
• Strong business acumen: P&L drivers, unit economics, growth levers, and ROI.
• Excellent communication and stakeholder management; able to influence senior audiences.
• High ownership and execution discipline in a fast-paced, collaborative environment.
• Bachelor's degree in Economics, Statistics, Engineering, Mathematics, Computer Science, Finance, or equivalent practical experience.

Responsibilities

• Define and execute strategies within your scope — pricing, channel performance, customer acquisition, retention, or go‑to‑market.
• Lead experimentation roadmaps, including A/B tests and other measurement approaches.
• Analyze large, complex datasets to surface trends, opportunities, and risks; build dashboards and executive-ready narratives.
• Model business impact, evaluate trade-offs, and support planning around P&L, growth, and long-term value creation.
• Partner cross-functionally with Product, Finance, Corporate Strategy, Supply, and senior leadership.
• Build playbooks and processes that enable repeatability and scale across markets and channels.
• Mentor and develop team members while contributing to a high-performance culture.

Skills

SQL

Tableau

Analytics

Experimentation

P&L management

Stakeholder management

Communication

Business acumen

Education

Bachelor's degree in Economics, Statistics, Engineering, Mathematics, Computer Science, Finance, or equivalent

Job description

Agoda is seeking an experienced Marketing Growth Strategy & Analytics leader to own high‑impact initiatives from strategy through execution. Translate business goals into structured plans, lead cross-functional programs, and use data and experimentation to unlock growth.

This role sits at the center of decisions about growth, pricing, and market operations with visibility to senior leadership. You will collaborate with Product, Finance, Corporate Strategy, and Supply to drive alignment and scale