Growth-Driven Digital & Performance Marketer

Nestlé S.A.; Petaling Jaya; In loco; MYR 60.000 - 90.000; Tempo pieno

Descrizione del lavoro

Nestlé Malaysia (Nespresso) is seeking a Digital & Performance Marketing Specialist to drive data-driven growth across SEM, SEO, social and programmatic channels. You will optimise the end-to-end digital consumer journey, collaborating with CRM and regional teams to deliver impactful campaigns.

You will manage campaigns from planning to execution, leverage first‑party data, and monitor ROI. A Bachelor’s degree and 2–3 years’ experience in digital marketing are required, with Google Ads, DV360,

Competenze

• Bachelor's Degree in Marketing, Business Administration or related discipline.
• 2–3 years of experience in digital acquisition or performance marketing.
• Experience with Google Ads, DSP, DMP, DV360 (DoubleClick).
• Knowledge of CRM and first‑party data activation.
• Strong analytical skills to translate data into actionable insights.

Mansioni

• Develops and executes integrated performance marketing strategies across digital channels.
• Drives consumer acquisition and retention with targeted campaigns.
• Owns the digital path to purchase and optimises the consumer journey.
• Collaborates with CRM, Commercial and regional teams to align campaigns.

Conoscenze

Digital marketing

Performance marketing

Data-driven

Analytics

Cross-functional collaboration

Stakeholder management

Formazione

Bachelor's degree

Strumenti

Google Ads

DSP

DMP

Display & Video 360

Descrizione del lavoro

Nestlé Malaysia (Nespresso) is seeking a Digital & Performance Marketing Specialist to drive data-driven growth across SEM, SEO, social and programmatic channels. You will optimise the end-to-end digital consumer journey, collaborating with CRM and regional teams to deliver impactful campaigns.

You will manage campaigns from planning to execution, leverage first‑party data, and monitor ROI. A Bachelor’s degree and 2–3 years’ experience in digital marketing are required, with Google Ads, DV360,