Group Business Manager

Always Marketing Malaysia Sdn Bhd; Kuala Lumpur; On-site; MYR 180,000 - 240,000; Full time

Job summary

Always Marketing Malaysia Sdn Bhd is seeking a strategic and commercially driven Group Business Manager to lead key client accounts, drive new business growth, and deliver integrated marketing solutions across multiple channels. You will connect ATL, Digital, and On-Ground Activation while building strong client relationships and leading a high-performing team.

You will play a key role in revenue growth, lead pitches, and shape strategic campaigns for major brands, managing budgets and campaigns

Qualifications

• Strong verbal and written communication skills.
• Experience in leading client-facing teams and campaigns.
• Ability to develop integrated marketing strategies across ATL, digital, and activation channels.

Responsibilities

• Lead and grow key client accounts, ensuring strong partnerships and outstanding service delivery.
• Develop integrated marketing strategies across ATL, digital, and activation channels.
• Drive new business development, including identifying opportunities, leading pitches, and closing deals.
• Manage the end-to-end business development cycle from prospecting to proposal, negotiation, and contract closure.
• Lead and mentor a high-performing account team, ensuring strong collaboration and delivery standards.
• Work closely with senior leadership to achieve revenue targets and identify market opportunities.
• Drive strong creative and strategic briefs to deliver high-quality campaign outcomes.

Skills

Communication skills

Client leadership

Team leadership

Education

Bachelor’s degree in Business/Marketing

Tools

Word

Excel

PowerPoint

Job description

About the Role

We are looking for a strategic and commercially driven Group Business Manager to lead key accounts, drive new business growth, and deliver integrated marketing solutions across multiple channels.
This role requires a strong integrated marketer who can connect ATL, Digital, and On-Ground Activation, while building strong client relationships and leading a high-performing team. You will play a key role in driving revenue growth, leading pitches, and shaping strategic campaigns for major brands.

Key responsibilities

• Lead and grow key client accounts, ensuring strong partnerships and outstanding service delivery.
• Develop integrated marketing strategies across ATL, digital, and activation channels.
• Drive new business development, including identifying opportunities, leading pitches, and closing deals.
• Manage the end-to-end business development cycle from prospecting to proposal, negotiation, and contract closure.
• Lead and mentor a high-performing account team, ensuring strong collaboration and delivery standards.
• Work closely with senior leadership to achieve revenue targets and identify market opportunities.
• Drive strong creative and strategic briefs to deliver high-quality campaign outcomes.

Requirements:

• Possess at least Diploma / Advance Diploma / Bachelor’s Degree in Business / Marketing or equivalent.
• 7years’ experience in ATL, BTL, Digital, Social and Retail/Shopper activation roles.
• Meticulous and have a good sense of business acumen.
• Process driven and had the agency’s interest at heart.
• Independent & confident in meeting clients.
• Able to lead by example, maintain good spirits and contribute to team morale.
• Experience working with large budgets and high-profile accounts.
• Confident in pitching techniques and experience taking sole responsibility for projects.
• Strong knowledge of Word, Excel and PowerPoint.
• Strong verbal and written communication skills.