Global Brand Growth & NPD Leader

MAMEE-Double Decker (M) Sdn Bhd; Subang Jaya; On-site; MYR 120,000 - 180,000; Full time

Job summary

MAMEE-Double Decker (M) Sdn Bhd in Malaysia is seeking a Brand Marketing Manager to drive international growth. You will partner with Sales to develop strategies, programs, and digital campaigns that strengthen brand image across markets.

The role requires a bachelor degree in Marketing, at least five years in FMCG brand management, and experience with NPD. You will work with cross-functional teams, agencies, and suppliers to deliver compelling launches and ROI.

Qualifications

• Bachelor degree in Marketing or related field.
• At least 5 years in Brand Management/consumer marketing (FMCG).
• Experience in New Product Development (NPD) required.
• Ability to coordinate with multiple stakeholders.

Responsibilities

• Develop and execute international marketing strategies and consumer communications.
• Create marketing programs and global activities to enhance brand image.
• Develop digital, social marketing and trade plans for launches.
• Manage advertising and promotional activities aligned with brand strategy.
• Provide growth strategies and brand ownership for goals.
• Collaborate with agencies and suppliers for impactful brand plans.
• Prepare brand performance and sales reports.

Skills

Brand management

Consumer marketing

Analytical skills

NPD

Stakeholder management

Digital marketing

Education

Bachelor degree in Marketing or related field

Tools

AC Nielsen

Kantar TNS

MWB

Job description

MAMEE-Double Decker (M) Sdn Bhd in Malaysia is seeking a Brand Marketing Manager to drive international growth. You will partner with Sales to develop strategies, programs, and digital campaigns that strengthen brand image across markets.

The role requires a bachelor degree in Marketing, at least five years in FMCG brand management, and experience with NPD. You will work with cross-functional teams, agencies, and suppliers to deliver compelling launches and ROI.