Generative SEO Lead — AI-Driven Growth

Mediaplus Digital; Sarawak; On-site; MYR 120,000 - 230,000; Full time

Benefits offered by this job

Annual Salary Review

Performance Bonus

Career development and learning

Challenging and fulfilling career

Various leave options

Transportation expense reimbursement

Job summary

MediaPlus Digital is seeking an SEO/GEO Lead in Malaysia to manage a team of SEO specialists and drive comprehensive SEO and GEO strategies. You will lead, train, and mentor the team, coordinate with the Digital Marketing Manager, and ensure client satisfaction through effective SEO execution.

The role requires strong expertise across on-page, off-page, technical SEO, and AI-powered search platforms, with proven ability to manage multiple client accounts and deliver measurable results.

Qualifications

• Minimum 5 years of SEO experience with at least 2 years in a team leadership role.
• Strong expertise in on-page, off-page, and technical SEO, including audits and backlinks.
• Working knowledge of GEO and AI-powered search platforms (e.g. Google AI Overviews, ChatGPT, Perplexity, Claude).
• Experience managing multiple client accounts and collaborating with sales, client servicing, and creative teams.
• Proficient in SEO analytics tools such as Google Analytics, Search Console, Ahrefs, or SEMrush.
• Excellent communication, reporting, and stakeholder management skills.

Responsibilities

• Lead, motivate, and train a team of SEO specialists.
• Conduct performance reviews and set objectives with the Digital Marketing Manager.
• Oversee onboarding and training of new team members.
• Ensure team KPIs are met as determined with DMM.
• Develop and implement on-page and off-page SEO strategies for clients.
• Stay current with SEO trends and algorithm updates.
• Conduct website audits and derive action steps based on results.
• Own backlinking processes and ensure guest post hygiene.
• Optimize content for AI-powered search engines and GEO platforms.
• Develop content strategies to increase brand visibility in AI-generated responses.

Skills

SEO leadership

Technical SEO

On-page SEO

Off-page SEO

GEO knowledge

Client management

Stakeholder communication

Google Analytics

Search Console

Ahrefs

SEMrush

Tools

Google Analytics

Search Console

Ahrefs

SEMrush

Job description

MediaPlus Digital is seeking an SEO/GEO Lead in Malaysia to manage a team of SEO specialists and drive comprehensive SEO and GEO strategies. You will lead, train, and mentor the team, coordinate with the Digital Marketing Manager, and ensure client satisfaction through effective SEO execution.

The role requires strong expertise across on-page, off-page, technical SEO, and AI-powered search platforms, with proven ability to manage multiple client accounts and deliver measurable results.