Executive - Social Media

Genting Malaysia; Kuala Lumpur; Hybrid; MYR 67,000 - 112,000; Full time

Job summary

Genting Malaysia is seeking a dynamic Executive - Social Media to lead content ideation, planning, execution and monitoring across its social platforms in Malaysia.

You will collaborate with content creators for campaigns and live-host sessions to drive social commerce, develop monthly content calendars to boost engagement and conversions, and manage community interactions through replies to comments and direct messages. Stay ahead of trends and report insights to leadership.

Qualifications

• Diploma or degree in Marketing, Mass Communication or equivalent.
• 2-3 years in social media marketing, content, and handling company accounts.
• Excellent writing and video editing skills.
• Experience with social listening tools and reporting.
• Experience in FMCG and Agencies preferred.

Responsibilities

• Ideate, plan, execute, and monitor social media content.
• Collaborate with content creators for campaigns and hosting.
• Create social content and act as live host for social commerce.
• Develop monthly content calendars to drive engagement and conversions.
• Manage community by responding to comments and DMs.
• Stay updated on trends, tools, and report upwards.
• Generate social media reports on fan growth, engagement, inquiries and leads.
• Liaise with agencies, media agencies, designers, and partners.
• Provide clear briefs and manage deliverables and approvals.
• Other assignments by HOD.

Skills

Content ideation

Live hosting

Copywriting

Video editing

Social listening

Education

Diploma or Degree in Marketing / Mass Communication

Tools

Social listening tools

Job description

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Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.

With decades of experience and milestones, Genting Malaysia celebrates its 60 Years Diamond Jubilee in 2025, stamping its mark as a leading tourism and entertainment hub with award-winning properties and world-class attractions such as Genting SkyWorlds Theme Park, Skytropolis Indoor Theme Park, Crockfords, and more. Even with all these accolades, Genting Malaysia is constantly expanding and making big waves in the hospitality industry.

If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!

Executive - Social Media

Job Description

• Responsible for social media content ideation, plan, execution and monitoring
• Work with content creators for collaboration content and hosting
• Actively creating social media content, not camera shy and able to be a live-host to drive social commerce initiatives
• Developing monthly content calendars with the key objective of driving engagement & conversion
• Community management - Responding to relevant comments on inquiries on the comment section of all social media accounts and direct messages.
• Be in the know of the latest social media trends, tools & trending content and report upwards
• Ability to generate social media reports on the overall fan growth, engagement, enquiries & lead.
• Liaising with agencies, media agencies, designers & working partners.
• Ability to provide clear briefs, managing deliverables & approval.
• Other assignment by HOD

Job Requirements

• Candidates must possess a Diploma, or Degree in Marketing, Mass Communication or equivalent.
• Minimum 2-3 years working experience in social media marketing, content & handling of company social media
• Possess excellent writing skills and video editing
• Experience in using social listening tools & familiar with social media reporting
• Working experiences in FMCG and Agency are preferred

Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company.