E-commerce Growth & Performance Manager

Publicis Groupe ANZ

Kuala Lumpur

On-site

MYR 60,000 - 100,000

Full time

14 days+

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Benefits offered by this job

Birthday leave

Hybrid schedule

Medical coverage

Phone allowance

World Mental Health Day

Job summary

Publicis Groupe ANZ seeks a dynamic Digital Marketing Lead to drive online acquisitions across Lazada and Shopee platforms, manage paid campaigns and budgets, and deliver data-driven KPI insights. You will mentor teams and prepare reviews while collaborating with client groups in a fast-paced, hybrid environment.

The role emphasizes entrepreneurial spirit, strong analytics, and leadership to grow revenue and optimize campaigns across channels.

Qualifications

BA/BS or equivalent working experience.
2+ years’ experience in digital marketing.
Strong experience with performance marketing and online acquisition tools and networks.
Entrepreneurial mindset and hands-on attitude.
Analytical, data-driven with KPI focus.
Excellent time management and deadline discipline.
Strong leadership and target delivery under resource limits.
Experience in startup or high-growth environment is a plus.

Responsibilities

Execute Lazada and Shopee platform campaigns.
Manage local paid online acquisition across Facebook, Instagram, SEM, GDN, affiliates.
Collect data and track performance against KPIs.
Oversee day-to-day workflow for campaigns.
Provide regular performance analyses and adjust forecasts.
Coordinate with client teams to align on strategy and budgets.
Troubleshoot campaign issues and optimize conversions.
Mentor executives on platform implementations.
Prepare quarterly business reviews.
Maintain weekly/monthly client reports with insights.