Digital Marketing Specialist: Social Media & Content

OFFICE PEN N PAPER SDN BHD; Johor Bahru; On-site; MYR 33,000 - 61,000; Full time

Job summary

Office Pen N Paper Sdn Bhd in Johor Bahru seeks a proactive Digital Marketing Executive to plan and implement campaigns across Facebook, Instagram, TikTok, and other platforms. You will create content, manage SEO/SEM, run Google Ads, and monitor performance with Google Analytics to boost visibility and engagement.

You will collaborate with designers and sales teams, prepare reports, and stay updated on trends.

Qualifications

• Diploma/degree in Marketing or related field.
• Experience in digital marketing or similar role preferred.
• Knowledge of social media, SEO, Google Ads and content marketing.

Responsibilities

• Develop and implement digital marketing strategies and campaigns.
• Manage social media platforms (Facebook, Instagram, TikTok, XHS).
• Create and coordinate content including posts, images, videos, and promos.
• Plan and manage Google Ads and social media campaigns.
• Monitor website traffic and campaign performance using analytics.
• Conduct market, competitor and keyword research.
• Prepare marketing reports and analyze results.
• Support email marketing and customer engagement campaigns.
• Collaborate with designers, sales teams and other departments.

Skills

Digital Marketing

Social Media

SEO

SEM

Google Ads

Content Creation

Analytics

Email Marketing

Copywriting

Campaign Management

Education

Marketing degree or related field

Tools

Google Analytics

Google Ads

Job description

Office Pen N Paper Sdn Bhd in Johor Bahru seeks a proactive Digital Marketing Executive to plan and implement campaigns across Facebook, Instagram, TikTok, and other platforms. You will create content, manage SEO/SEM, run Google Ads, and monitor performance with Google Analytics to boost visibility and engagement.

You will collaborate with designers and sales teams, prepare reports, and stay updated on trends.