Digital Marketing & Content Creator

Foo Kwai Heong Sdn Bhd; Ipoh; On-site; MYR 60,000 - 90,000; Full time

Job summary

Foo Kwai Heong Sdn Bhd is seeking a creative content and digital marketing professional to develop engaging video and photo content, manage social media channels, and support initiatives that boost brand awareness and product visibility. You will plan, shoot, and produce content for our products, edit videos with captions and transitions, and publish across TikTok, Facebook, Instagram, and other platforms.

The role requires staying ahead of trends, planning campaigns, and analyzing performance

Qualifications

• Experience in content creation, social media management or digital marketing.
• Strong video editing and visual content production skills.
• Ability to develop content aligned with social media trends and market demands.
• Understanding of social platforms, content planning and audience engagement.

Responsibilities

• Plan, shoot and produce video/content for products and brands.
• Independently handle video editing including captions, music, transitions.
• Manage and publish content across TikTok, Facebook, Instagram and other platforms.
• Develop creative content ideas based on current trends and market demands.
• Plan and execute digital marketing campaigns and product marketing activities.
• Maintain a consistent posting schedule and monitor performance metrics.

Skills

Content creation

Social media management

Digital marketing

Video editing

Canva

CapCut

Performance metrics

Tools

CapCut

Canva

Google Ads

Meta Business Suite

Job description

We are seeking a creative content and digital marketing professional to develop engaging video and photo content, manage social media channels, and support digital marketing initiatives that strengthen brand awareness, audience engagement and product visibility.

Key responsibilities

Plan, shoot and produce creative video and content for the company's products and brands.

Independently handle video editing, including captions, music, transitions and other visual elements.

Manage and publish content across social media platforms such as TikTok, Facebook, Instagram and other relevant platforms.

Develop creative content ideas based on current social media trends and market demands.

Plan and execute digital marketing campaigns, promotions and product marketing activities.

Manage the company's social media accounts and maintain a consistent posting schedule.

Monitor social media performance, engagement and marketing results.

Identify opportunities to improve brand awareness, audience engagement and product visibility.

Prepare monthly content and marketing plans.

Work independently with minimal supervision and take ownership of assigned marketing responsibilities.

What we're looking for

Experience in content creation, social media management, digital marketing or a related field.

Strong video editing and visual content production skills.

Creative thinking and the ability to develop content aligned with social media trends and market demands.

Good understanding of social media platforms, content planning and audience engagement.

Ability to monitor performance metrics and use insights to improve content and marketing results.

Strong organisational skills with the ability to manage multiple campaigns and deadlines.

Ability to work independently, take ownership and deliver work with minimal supervision.

Able to communicate effectively in Cantonese, Bahasa and Chinese (spoken and written) to support our diverse customer base.

Good understanding of digital marketing platforms such as Facebook, Instagram, TikTok, XiaoHongShu, Google Ads and Meta Business Suite.

Proficient in Canva and basic video editing software. Experience with CapCut or similar tools is an added advantage.

A positive attitude, team player and willing to grow together with the company.