Digital E‑Commerce Growth Lead

Mondelēz International; Selangor; On-site; MYR 120,000 - 180,000; Full time

Job summary

Mondelēz International is seeking a results-driven E-commerce Marketing Lead to drive digital activation across e-retail media, livestream, affiliate, short video, and campaign management in SEA markets. You will collaborate with sales, brand marketing, trade, and finance to deliver measurable commercial results.

The role requires 4–5 years in e-commerce or digital marketing within FMCG, with hands-on experience across platforms like Shopee, Lazada, and TikTok Shop.

Qualifications

• Minimum 4-5 years of e-commerce marketing experience in FMCG/retail.
• Hands-on experience managing e-retail media, livestream, affiliate, and short video on platforms like TikTok Shop and Shopee.
• Track record of planning and executing e-commerce campaigns with measurable GMV and ROI.
• Experience managing agency partners across media, content, and influencer/affiliate workstreams.

Responsibilities

• Plan, execute, and optimize e-retail media across Shopee, Lazada, and TikTok Shop.
• Own livestream strategy and end-to-end operations.
• Build and scale affiliate marketing with agencies.
• Lead end-to-end e-commerce campaign management and cross-functional collaboration.
• Manage external agency partners across media, content, livestream, and affiliate workstreams.
• Own the e-commerce marketing budget, track spend, and ensure governance.
• Leverage platform data to inform decisions and optimize in real-time.
• Coordinate with brand marketing, trade, supply chain, and finance for alignment.
• Deliver weekly and monthly dashboards with insights and test new formats.

Skills

Social commerce

Data-driven

Project management

Communication

Stakeholder management

Budget management

Creative thinking

Platform tools

Tools

Platform seller centres

Social listening tools

Content management systems

Job description

Mondelēz International is seeking a results-driven E-commerce Marketing Lead to drive digital activation across e-retail media, livestream, affiliate, short video, and campaign management in SEA markets. You will collaborate with sales, brand marketing, trade, and finance to deliver measurable commercial results.

The role requires 4–5 years in e-commerce or digital marketing within FMCG, with hands-on experience across platforms like Shopee, Lazada, and TikTok Shop.