Digital Communications Strategist for Open Learning

Wawasan Open University [DU013(P)]; George Town; On-site; MYR 60,000 - 100,000; Full time

Job summary

Wawasan Open University in Penang invites applications for a dynamic digital communications professional. You will develop and execute digital and corporate communication strategies, create engaging content for social media, website, newsletters, and press materials.

The role focuses on media relations, stakeholder engagement, internal communications, and supporting digital marketing campaigns to boost brand awareness and lead generation.

Qualifications

• Bachelor’s Degree in Communications, Public Relations, Journalism, Digital Marketing, Marketing, Mass Communications or a related field.

Responsibilities

• Develop and execute digital and corporate communication strategies and campaigns.
• Create engaging content for social media, website, email newsletters and other digital platforms.
• Draft, edit and distribute press releases, media statements, corporate announcements, articles and other communication materials.
• Build and maintain relationships with media, stakeholders and external partners.
• Coordinate media enquiries, interviews, PR activities and media-related events.
• Monitor digital performance and media coverage, and provide insights and recommendations.

Skills

Digital marketing

Content creation

Copywriting

SEO

Education

Bachelor’s Degree in Communications or related field

Tools

Google Analytics GA4

Job description

Wawasan Open University in Penang invites applications for a dynamic digital communications professional. You will develop and execute digital and corporate communication strategies, create engaging content for social media, website, newsletters, and press materials.

The role focuses on media relations, stakeholder engagement, internal communications, and supporting digital marketing campaigns to boost brand awareness and lead generation.