Customer Development Manager

Colgate; Malaysia; Hybrid; MYR 90,000 - 150,000; Full time

Job summary

Colgate-Palmolive Malaysia is seeking a Customer Development Manager to drive sustainable growth in sales, profitability, market share and product distribution. You will partner with retailers at store and regional levels to achieve targets and strengthen organizational effectiveness.

The role requires a bachelor's degree in Business or Marketing, 5+ years in FMCG sales or key accounts, strong analytical, negotiation and communication skills, and proficiency with Google and Microsoft Office.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• 5+ years in sales or customer management roles, preferably FMCG/retail.
• Proven experience managing key accounts or distributors.
• Strong analytical, negotiation, and communication skills.
• Proficient in Google & Microsoft Office.

Responsibilities

• Develop and support partnerships between Colgate and customers at store/regional level to hit sales targets.
• Negotiate on new product listings, planograms, displays, promotions at regional/store level in Malaysia.
• Collaborate with Shopper Development to create tools and in-store programs for shelf management.
• Communicate in-store objectives and monitor 5P targets: product availability, assortment, shelf pricing, promotions, share of shelf.
• Monitor 5P execution against objectives and identify gaps or upsides.
• Perform pre-evaluation of 5P activities using what-if analyses, consulting with Finance/Logistics as needed.
• Conduct post-evaluation analysis and explain differences with pre-evaluation results.

Skills

Analytical skills

Negotiation

Communication

Education

Bachelor’s degree in Business, Marketing, or related field

Tools

Google Workspace

Microsoft Office

Job description

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognised brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programmes that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

No Relocation Assistance Offered

Job Number#175487 - Selangor, Selangor, Malaysia

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Overview:

As the Customer Development Manager, you are responsible for achieving sustainable growth in sales, profitability, market share and product distribution. You will also play a crucial role in strengthening organizational effectiveness and efficiency.

Responsibilities:

• Responsible for developing and supporting the partnership between Colgate and the customers at the store and regional level to achieve sales targets
• Conduct negotiations on new product listing, planograms, displays, promotion execution etc at regional and/or store level within Malaysia
• Work with Shopper Development team to develop tools, merchandising materials and in-store programs for effective shelf management to induce shoppers to purchase Colgate products at shelf
• Clearly communicate in-store objective and monitor execution of 5P targets: product availability, assortment by store format, shelf pricing (regular and promoted), promotion implementation vs. plan, share of shelf and planogram, POP placement vs. plan
• Monitor compliance of 5P activity execution against established agreement/objectives and tracks interim performance of 5P activities to identify shortfalls. potential upsides against established objectives
• Conduct rigorous pre-evaluation of 5P activities using what-if analysis, and draws upon other team resources as required (eg., input from Financial Services Manager/ Customer Logistics Services Manager)
• Conduct post-evaluation analysis based on activity details and compares results with pre-evaluation analysis, explaining any potential differences

Working Experience:

• Bachelor’s degree in Business, Marketing, or related field
• 5+ years in sales or customer management roles, preferably in FMCG or retail sectors.
• Proven experience in managing key accounts or distributors.
• Strong analytical, negotiation, and communication skills.
• Proficient in Google & Microsoft Office

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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