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A dynamic content creation and social media role at a dental clinic in Malaysia invites you to plan, shoot and publish engaging content across major platforms such as TikTok and Instagram. You will craft creative ideas to promote dental treatments, clinics services and oral health awareness, producing short-form videos, reels and graphics that align with the clinic’s branding and marketing objectives.
Ideal candidates have a diploma or bachelor’s degree in mass communication or related fields,
This is a content creation and social media management position at a dental clinic. You will plan, shoot and publish engaging content across social media platforms including TikTok, Instagram and others. You will develop creative content ideas to promote dental treatments, clinic services, promotional campaigns and oral health awareness, and produce short-form videos, reels, and graphics aligned with the clinic's branding and marketing objectives.
Key responsibilities
Plan, shoot and publish engaging content across social media platforms, including TikTok, Instagram and others
Develop creative content ideas to promote dental treatments, clinic services, promotional campaigns and oral health awareness
Produce short-form videos, reels, graphics and other digital content aligned with the clinic's branding and marketing objectives
Film and edit videos featuring dentists, dental assistants, clinic facilities, dental procedures and behind-the-scenes activities
Collaborate with dentists and clinic staff to develop accurate, informative and engaging content about dental treatments and oral healthcare
Write compelling captions, video scripts, headlines and calls to action to encourage audience engagement and appointment enquiries
Research social media trends, popular content formats and competitor activities to identify new content opportunities
Develop and maintain a content calendar to ensure consistent and timely publication
Monitor social media comments and direct messages professionally and direct appointment enquiries to the relevant clinic personnel
Track content performance, including views, reach, engagement, follower growth and appointment enquiries generated
About you
Diploma or Bachelor's Degree in Mass Communication, Digital Marketing, Multimedia, Creative Media, Marketing or a related field is an advantage
Minimum one year of experience in content creation, social media management or digital marketing. Fresh graduates with a strong portfolio are encouraged to apply
Proficient in video editing and content creation tools such as CapCut, Canva, Adobe Premier Pro or other relevant software
Familiar with TikTok, Instagram, Facebook and other relevant social media platforms
Able to develop creative content ideas, write engaging captions and produce high-quality short-form videos
Confident in filming content and coordinating with dentists, clinic staff and other content participants
Good command of Bahasa Malaysia and English, both written and spoken
Creative, resourceful, proactive and able to work independently with minimal supervision
Possesses good communication, interpersonal and teamwork skills
Able to manage multiple projects, organise content schedules and meet deadlines
Opportunity to develop creative and digital marketing skills in the dental healthcare industry
Work in a professional environment with opportunities to explore new content ideas and social media trends
Collaborate with dental professionals to produce educational content that benefits the community
Contribute directly to the clinic's brand awareness, patient engagement and business growth
Build a professional portfolio in healthcare content creation and digital marketing
EPF, SOCSO & EIS provided
Monthly performance incentive linked to agreed KPIs
Medical benefits or outpatient medical reimbursement
Training in content creation, video editing and digital marketing
Attendance incentive, subject to company policy
Festive season bonuses or monetary gifts, subject to company performance
Company-provided equipment and software for content production
Travel allowance for approved shoots and marketing assignments