Business Development Manager, Agency

FWD Life Insurance Corporation; Kuala Lumpur; On-site; MYR 60,000 - 110,000; Full time

Job summary

FWD Life Insurance Corporation is seeking a skilled Agency Development professional in Kuala Lumpur to onboard new agency partners and drive activation, performance, and engagement. You will collaborate with recruitment teams, monitor productivity metrics, and deliver training on product knowledge, sales techniques, and regulatory compliance.

You will build strong relationships with agency partners, provide ongoing support, and flexibly manage travel and scheduling to meet business needs.

Qualifications

• Bachelor's degree in any field is required.
• 5 to 8 years of experience in agency development or agency support within life insurance.
• Proven track record in activating new agency partners and driving agency productivity.
• Strong interpersonal and communication skills.
• Analytical mindset with proficiency in Microsoft Office (Excel, PowerPoint, Word).
• Proficiency in English and Bahasa Malaysia, including other local languages.

Responsibilities

• Facilitate onboarding for new agency partners, including product briefings and guidance on sales tools.
• Serve as primary contact for new agency partners, addressing queries and driving engagement.
• Coordinate agency recruitment and activation to onboard high-potential partners.
• Monitor performance metrics and provide actionable insights to improve productivity and sales targets.
• Deliver agency training to enhance product knowledge, sales techniques and compliance awareness.
• Organise engagement activities to boost morale and retention.
• Ensure compliance with regulatory and company guidelines; prepare management performance reports.

Skills

Interpersonal communication

Analytical thinking

Communication skills

People development

Education

Bachelor's degree

Tools

Microsoft Office

Job description

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i. Facilitate the onboarding process for new agency partners, including:

Conducting product briefings to ensure understanding of agency products.

Providing guidance on the use of sales and operational tools and systems.

Offering handholding support during the first 3 to 6 months to ensure smooth integration and early success.

ii. Act as the primary contact point for new agency partners, addressing queries, driving engagement and building confidence.

Agency Support & Relationship Management

i. Serve as the main contact point to agency partners, providing guidance and support to drive activation, sales performance and growth.

ii. Build strong, collaborative relationships with agency partners to ensure engagement and retention.

Agency Recruitment & Activation

i. Collaborate with the agency recruitment team to identify and onboard high-potential agency partners.

ii. Support agency activation programs to help new agency partners achieve early success.

Agency Performance Monitoring & Support

i. Track key productivity metrics (sales activity, case count, persistency) daily and provide actionable insights.

ii. Offer guidance and support to agency partners to improve productivity and achieve sales targets.

Agency Training & Development

i. Collaborate with the agency academy team to implement structured programs that enhance product knowledge, sales techniques, and compliance awareness.

ii. Conduct training for new agency partners particularly those in financing support programs.

iii. Deliver pre-onboarding product briefings to ensure products assessment completion.

Agency Engagement & Motivation

Organize and support motivational activities, contests, and toppers recognition initiatives to boost morale and performance.

Compliance & Reportin

i. Ensure agency partners adherence to regulatory and company guidelines in all activities.

ii. Prepare and present performance reports to management, highlighting achievements and areas for improvement.

Job Requirements

Bachelor's degree qualification in any field.

5 to 8 years in agency development or agency support within the life insurance industry.

Proven track record in activating new agency partners and driving agency productivity.

Strong interpersonal and communication skills.

Passion for people development and team engagement.

Ability to manage relationships tactfully and professionally.

Analytical mindset with proficiency in Microsoft Office (Excel, PowerPoint, Word).

Proficiency in English and Bahasa Malaysia, including other local languages.

Willingness to travel and work flexible hours when required.