Business Development (KOL & Brand Collaboration)

The Branding People Sdn Bhd; Kuala Lumpur; Remote; MYR 42,000 - 66,000; Full time

Benefits offered by this job

Remote work

Professional development

Competitive pay

Health benefits

Team culture

Growth opportunities

Job summary

The Branding People Sdn Bhd is seeking a proactive Business Development Executive in Malaysia to build and grow partnerships with KOLs, influencers, talents and brands. You will source opportunities, negotiate deals and coordinate activations across SEA markets.

Join a dynamic digital marketing agency that values relationship-building, creativity and measurable impact, with remote-friendly options and opportunities to travel for partnerships and events.

Qualifications

• 1–3 years of experience in business development or related fields.
• Strong communication, negotiation and interpersonal skills.
• Willingness to travel and engage with KOLs, brands and partners.

Responsibilities

• Build and manage partnerships with KOLs, influencers and brands.
• Discover new opportunities with potential talents and sponsors.
• Lead negotiations and close deals on collaborations.
• Coordinate sponsorships and brand activations with internal and external teams.
• Stay updated on social media trends and partnership opportunities.
• Track progress and report on business development activities.

Skills

Business development

Sales

KOL / influencer marketing

Talent management

Sponsorships

Event management

Negotiation

Tools

Social media planning

Content editing

AI tools

Job description

Business Development (KOL & Brand Collaboration)

We're The Branding People, a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy, strategy into creative work, and creative work into measurable impact.

We're looking for a proactive and people-oriented Business Development Executive who enjoys networking, building relationships and turning opportunities into successful business partnerships.

In this role, you'll connect with KOLs, influencers, talents, brands and event partners to explore collaboration and sponsorship opportunities. From sourcing potential partners and negotiating deals to coordinating activations, you'll play an important role in expanding our partnership network and driving business growth.

If you're confident in communicating with people, enjoy closing deals and are excited about the world of KOLs, social media and brand collaborations, we'd love to hear from you!

What You'll Be Doing

Build and Manage Partnerships: Develop and maintain strong relationships with KOLs, influencers, talents, brands and external partners to expand our partnership network.

Discover New Opportunities: Proactively source and approach potential talents, brands, event organizers and business partners for sponsorships, collaborations and commercial opportunities.

Drive Negotiations and Close Deals: Lead discussions, present collaboration opportunities, negotiate commercial terms and secure mutually beneficial partnerships.

Coordinate Partnership Activities: Work closely with internal teams and external partners to plan, coordinate and execute sponsorships, brand collaborations and event activations.

Explore Market Trends: Stay updated on social media trends, KOL activities, industry developments and emerging partnership opportunities.

Track Business Performance: Monitor partnership progress, maintain records of deals and collaborations, and provide regular updates on business development activities.

Your Superpowers

1–3 years of experience in business development, sales, KOL/influencer marketing, talent management, sponsorships, event management or a related field.

Strong communication, negotiation and interpersonal skills, with the confidence to approach new people, build relationships and close business deals.

Outgoing, proactive and commercially minded, with the ability to identify opportunities, generate leads and turn conversations into successful partnerships.

Good command of spoken and written English and Mandarin (is required due to needed to communicate with our Mandarin speaking stakeholders), with the ability to communicate and negotiate with different stakeholders.

Strong interest in social media, KOLs, influencers, content creators, brand collaborations and the digital marketing industry.

Able to manage multiple partnerships and projects, coordinate activities and follow through on commitments in a fast-paced environment. Willing to travel and attend external meetings or events when required.

Experience in event agencies, talent agencies, roadshows, event promotions, insurance or property sales, or an established network of KOLs, creators, brands and event partners will be an added advantage. Familiarity with social media planning, content editing or AI tools is a plus

What You’ll Get Here

Freedom to Work from Anywhere
Remote flexibility that empowers deep work and creative flow.

Upskilling That Actually Changes You
Workshops, coaching, and exposure to brands across SEA with real learning and real growth.

Lucrative Pay That Reflects Value
Competitive salary packages designed to reward excellence, not just attendance.

Health & Wellness Support
Benefits that keep your mind sharp and your energy sustainable.

People Who Want You to Win
A driven team that collaborates, questions, builds — and celebrates progress.

Plus More — Because We’re Still Growing
We refine, improve, and innovate constantly. You grow as we grow.