Brand Activation Planner

Nestlé S.A.; Petaling Jaya; Vor Ort; MYR 60.000 - 80.000; Vollzeit

Zusammenfassung

Nestle Malaysia is seeking a Planning Executive to efficiently manage and implement sampling for Nestlé brands, driving brand equity and ROI across campaigns in Malaysia.

The role collaborates with agencies and sales teams to deliver KPI targets, develop reporting formats, and design POSM materials, while training promoters for strong shopper engagement.

Bachelor’s degree required; 5+ years of brand/sales experience preferred; strong interpersonal and stakeholder management skills are essential.

Qualifikationen

• Bachelor's degree in a relevant field is required.
• 5 years' brand or sales experience preferred.
• Strong interpersonal and stakeholder management skills required.

Aufgaben

• Work with appointed Agencies to deliver KPI results for each project.
• Develop report formats and analyses with action plans within project timelines.
• Develop creative designs for POSM, props, uniforms, and promoter deployment plans.
• Train promoters on product knowledge and soft skills to ensure high shopper engagement.
• Participate in project setup and launch to ensure flawless execution, including mystery shopper checks.
• Collaborate with Customer Managers, Regional Sales Manager and Customer Ops Manager to deliver KPIs.
• Understand retailer support activities such as mailers and price promotions during activation.
• Manage premiums, POSM, props, sampling utensils, and uniforms at agencies' warehouses.

Kenntnisse

Interpersonal skills

Stakeholder management

Ausbildung

Bachelor's Degree in Business Administration, Marketing, Finance, or a related field

Jobbeschreibung

Nestle Malaysia is seeking a Planning Executive to efficiently manage and implement sampling for Nestlé brands, driving brand equity and ROI across campaigns in Malaysia.

The role collaborates with agencies and sales teams to deliver KPI targets, develop reporting formats, and design POSM materials, while training promoters for strong shopper engagement.

Bachelor’s degree required; 5+ years of brand/sales experience preferred; strong interpersonal and stakeholder management skills are essential.