Assistant Marketing Manager: AI‑Driven Wellness Campaigns

Ruyi Holdings Sdn Bhd

Kuala Lumpur

On-site

MYR 120,000 - 180,000

Full time

6 days ago

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Job summary

Ruyi Holdings Sdn Bhd, the proud brand owner of ZÉLL-V, seeks an experienced Digital Marketing Leader to drive integrated campaigns across digital and offline channels from Kuala Lumpur. You will shape content, manage paid ads, leverage AI marketing tools, and coordinate events, webinars and launches with cross-functional teams.

With 6+ years in marketing, you will strengthen brand presence in wellness and beauty sectors, collaborate with international partners, and contribute to growth in

Qualifications

Bachelor's degree in Marketing or related field.
Minimum 6 years of marketing experience.
Experience in healthcare/beauty/lifestyle marketing is a plus.

Responsibilities

Plan and execute integrated marketing campaigns across digital and offline channels.
Stay updated on AI tools and marketing tech to boost productivity.
Manage paid campaigns on Meta, Google, TikTok and others; optimise ROAS.
Develop content strategies and ensure brand-aligned communications.
Oversee social media presence; identify trends and engage audiences.
Plan events, webinars, livestreams and product launches with cross‑functional teams.
Monitor wellness market trends and propose new campaigns and partnerships.

Skills

Digital marketing

Social media

Content marketing

Performance marketing

Education

Bachelor's degree in Marketing

Tools

AI tools

Analytics tools

Job description

With 6+ years in marketing, you will strengthen brand presence in wellness and beauty sectors, collaborate with international partners, and contribute to growth in

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