Area Manager, Branch Wealth Distribution

Hong Leong Bank; Malaysia; On-site; MYR 180,000 - 320,000; Full time

Job summary

Hong Leong Bank in Malaysia seeks a senior leader to drive wealth advisory distribution across its 150+ branches. You will coach Personal Bankers, align sales plans with wealth products, and partner with Investment and Bancassurance teams to grow revenue while upholding regulatory standards.

You will recruit and lead a large team, strategize with senior management, and ensure superior client service across channels in a dynamic, digitally enabled banking environment.

Qualifications

• Bachelor degree in business, finance, accounting or related field.
• FMUTM, PCE-L, PCE-G, CEILI, TBE & IPPC/CFP licenses are a plus.
• Minimum 5 years’ experience in selling fee-based products with a strong track record.
• Strong commercial acumen and people management abilities.
• Ability to lead a large, diverse team and collaborate with stakeholders.

Responsibilities

• Monitor and coach team members in line with bank regulations and policies.
• Execute business plans to deliver target sets jointly.
• Promote user-friendly and cost-effective sales and services to customers.
• Develop marketing strategies aligned with wealth management products.
• Recruit and grow Personal Bankers across top branches to expand wealth business.
• Advise Head of Wealth Advisory Branch Distribution on growth opportunities.
• Create an enabling working environment and drive collaboration with internal and external stakeholders.
• Guide wealth sales teams and coordinate with Investment, Bancassurance & SMF to enhance competencies.

Skills

Commercial acumen

Interpersonal skills

Leadership

Team management

Decision making

Education

Bachelor degree in business/finance

Job description

If you are looking to excel and make a difference, take a closer look at us…

Job Responsibilities

• Monitor and coach team members which compiles with the regulations, guidelines and policies of the bank.
• Mainly responsible to execute effective business plans to deliver the desired target sets collectively.
• Proactively carry out plans to highlight user-friendly and cost-effective sales & services to the customers.
• Initiate marketing strategies meticulously align to the bank in promoting products and services to expand customers via new & existing channels which includes cross selling with the purpose of generating revenue, mainly on wealth management, for more profitable relationships.
• Recruit and hire the right people to build a team of competent Personal Bankers (especially for the top 150 branches) to grow the wealth management business in branch distribution.
• Plan, strategize and recommend to Head of Wealth Advisory Branch Distribution on opportunity for business growth through community marketing/activities.
• To create an achievable working environment.
• Collaborate strategically with internal (especially Branch Managers) and external key stakeholders to ensure strategic alliances are built to solicit for new client acquisition, client servicing or marketing opportunities in Wealth Management for Branch Banking Distribution.
• Work with Specialist teams (Investment, Bancassurance & SMF) to enhance wealth competencies of to the wealth front-liners of Branch Distribution.
• Provide direction and guidance to Personal Banker on areas pertaining to branch wealth sales achievement, compliance and service quality.
• Responsibility to our franchise – put HLB’s long term interests ahead of each unit’s short-term gains
• Respect the HLB culture & take an active role in the communities
• Support the business to achieve goal of providing superior results for our shareholders

Job Requirements

• A recognized Bachelor Degree in Business, Finance, Accounting or related fields.
• Those with FMUTM, PCE-L, PCE-G, CEILI, TBE & IPPC/CFP license will have an added advantage
• Minimum of 5 years’ working experience preferably in selling fee-based products (Unit trust & Bancassurance products) with a good track record.
• Excellent commercial acumen, interpersonal & managerial skills.
• Leadership skills - able to lead a large diverse team, and foster strong teamwork within
• Able to make independent decisions with minimal supervision.
• Highly motivated and result-driven

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers.

Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China. We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available.

Expanding on our “Digital at the Core” ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.

Hong Leong Bank (“HLB”) stands proudly as a leading financial services institution based in Malaysia, providing a wide range of comprehensive and innovative financial solutions across the region.

These services are delivered through both digital and traditional means, via online and mobile banking, as well as our digital branch concept to provide customers with an efficient and seamless experience aided by technology.

As the service and financial landscape changes rapidly with the ever-increasing use of technology, staying attuned to customers needs and desires becomes even more critical to HLB’s operations.

To stay ahead of these dynamic changes, the Bank has adopted the approach of reimagining banking by embedding digital considerations and customer centricity in every aspect of our operations, from products and services as well as customer care and engagement.

HLB’s ethos of being Digital-At-The-Core powered by customers-at-the-forefront will continue to lead us to innovate offerings in line with our aspiration of being a highly digital and innovative financial services organization.