AI Search & SEO Lead – Transform Discovery & Growth

Standard Chartered Bank; Kuala Lumpur; On-site; MYR 180,000 - 240,000; Full time

Job summary

Standard Chartered Bank in Malaysia seeks an AI Search Optimization and SEO Lead to shape how the bank’s Wealth and Retail Banking products are discovered, understood and recommended across search engines, AI assistants and discovery platforms.

The role partners with Digital Banking, Product, Marketing, Brand, Content, Analytics and Technology to advance discovery programs and governance, driving measurable growth and improved customer journeys across SC’s digital assets.

Qualifications

• Leadership experience in AI search, SEO or discovery platforms.
• Strong stakeholder management across product, marketing and technology.

Responsibilities

• Shape discovery programs across Digital Banking, Product, Marketing and Brand to improve findability and intent matching.
• Drive AI Search, SEO and Generative Engine Optimisation initiatives to strengthen authority and conversions.
• Partner with cross-functional teams to translate discovery into qualified demand, customer acquisitions and brand growth.

Job description

Standard Chartered Bank in Malaysia seeks an AI Search Optimization and SEO Lead to shape how the bank’s Wealth and Retail Banking products are discovered, understood and recommended across search engines, AI assistants and discovery platforms.

The role partners with Digital Banking, Product, Marketing, Brand, Content, Analytics and Technology to advance discovery programs and governance, driving measurable growth and improved customer journeys across SC’s digital assets.