Senior Specialist - Software Engineering

LTI; Ciudad de México; Presencial; MXN 1,085,000 - 1,447,000; Jornada completa

Descripción de la vacante

A technology consultancy firm located in Mexico City is seeking a Senior Specialist in CRM Analytics to drive insights and optimize customer management using Salesforce. The ideal candidate will have 7–11 years of experience, leading projects while collaborating with cross-functional teams. Responsibilities include data analysis, dashboard development, and mentoring colleagues to enhance business growth through data-driven strategies. This role offers the chance to stay at the forefront of CRM technologies.

Formación

• 7–11 years of experience in CRM Analytics.
• Proven track record of leading CRM Analytics projects.
• Strong understanding of Salesforce Analytics tools.

Responsabilidades

• Lead end-to-end CRM Analytics projects aligned with business goals.
• Utilize Salesforce tools for data analysis and insights.
• Develop and maintain dashboards for KPI monitoring.

Conocimientos

CRM Analytics

Salesforce Analytics tools

Data analysis

Mentoring

Herramientas

Salesforce

Descripción del empleo

Senior Specialist – Salesforce CRM Analytics

Experience: 7–11 years

Job Summary

We are seeking a Senior Specialist with 7–11 years of experience in CRM Analytics for Salesforce to lead data-driven insights and optimize customer relationship management within the Salesforce Analytics domain.

Key Responsibilities

• Lead end-to-end CRM Analytics projects, ensuring alignment with business objectives.
• Utilize advanced Salesforce CRM Analytics tools to analyze customer data and generate actionable insights.
• Collaborate with cross-functional teams to design and implement Salesforce Analytics solutions.
• Develop and maintain dashboards and reports to monitor KPIs and business metrics.
• Interpret complex datasets to identify trends, patterns, and opportunities for business growth.
• Enhance customer segmentation, targeting, and personalization strategies using Salesforce Analytics capabilities.
• Stay updated with the latest trends and best practices in CRM Analytics and Salesforce technologies.
• Support data governance initiatives to ensure data quality across CRM analytics projects.
• Mentor and guide junior team members on CRM Analytics best practices and tools.
• Drive continuous improvement by identifying gaps and proposing innovative analytics solutions.
• Collaborate with IT and business teams to integrate CRM Analytics outputs into broader business processes.
• Monitor and optimize analytics performance and data accuracy.
• Provide expert advice on Salesforce Analytics capabilities and their application to business challenges.