Senior Programmatic Strategist

PMG; México; Presencial; MXN 600.000 - 900.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual Bonus

Healthcare

Parental Leave

Retirement plans

Fertility benefits

Pet Insurance

Commuter Benefits

Volunteering hours

Descripción de la vacante

PMG in Mexico is seeking a seasoned Programmatic Campaign Specialist to lead the execution of digital media initiatives and optimize performance. You will manage campaigns across video, display, OOH, and direct publisher partnerships, collaborating with analytics, creative, and media operations to achieve client goals.

Ideal candidates bring 3+ years in digital media and programmatic advertising, strong Excel/SQL skills, and a customer-focused mindset.

Formación

• 3+ years of experience in digital media and programmatic advertising.
• Bachelor’s degree or equivalent experience required.
• Strong collaboration and communication skills with cross-functional teams.
• Data-driven decision making and metrics understanding.

Responsabilidades

• Lead the execution of programmatic campaigns—setup, trafficking, day-to-day management to meet client KPIs.
• Coordinate with internal teams for video, display, digital OOH, and direct publisher partnerships.
• Collaborate with media operations, account services, analytics, and creative for holistic campaigns.
• Manage RFPs and vendor negotiations to drive cost-efficient, innovative campaigns.
• Develop and deliver campaign performance reports with actionable optimization recommendations.
• Master PMG’s Alli platform to enhance reporting, alerts, and decision-making.

Conocimientos

Digital media

Programmatic advertising

Analytics

Microsoft Excel

SQL

Collaboration

Leadership

Educación

Bachelor’s degree or equivalent experience

Herramientas

Ad Exchanges

Ad Servers

DSPs

SQL

Excel

Descripción del empleo

PMG in Mexico is seeking a seasoned Programmatic Campaign Specialist to lead the execution of digital media initiatives and optimize performance. You will manage campaigns across video, display, OOH, and direct publisher partnerships, collaborating with analytics, creative, and media operations to achieve client goals.

Ideal candidates bring 3+ years in digital media and programmatic advertising, strong Excel/SQL skills, and a customer-focused mindset.