Remote FMCG Consumer Insights Data Analyst

Ppg Industries

México

Remote

MXN 1,114,000 - 1,672,000

Full time

2 days ago
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Job summary

PPG Industries is seeking a Data Analyst specialized in Consumer Insights to join a fully remote team. You will collect, clean, analyze, and interpret large datasets on consumer behavior, purchase patterns, and market trends to uncover actionable insights and support strategic decisions across marketing, product development, and sales.

The ideal candidate has 4+ years of experience, strong statistical skills, and proficiency in SQL, Python, R, and data visualization tools.

Qualifications

  • Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, Data Science, or a related quantitative field.
  • Minimum of 4 years of experience as a Data Analyst, preferably with a focus on consumer insights or FMCG.
  • Proficiency in SQL for data extraction and manipulation is essential.
  • Strong experience with data analysis and statistical software (R, Python with Pandas, NumPy, SciPy).
  • Experience with data visualization tools such as Tableau or Power BI is highly desirable.
  • Excellent analytical, problem-solving and communication skills.
  • Strong ability to explain technical concepts to non-technical audiences.
  • Demonstrated ability to work independently and manage projects remotely.

Responsibilities

  • Collect, clean, and process diverse datasets related to consumer behavior, sales, and market performance for FMCG products.
  • Perform in-depth statistical analysis to identify trends, patterns, and correlations in consumer data.
  • Develop and maintain dashboards and reports to visualize key consumer insights and track performance metrics.
  • Translate complex data findings into clear, actionable recommendations for marketing, product development, and sales teams.
  • Conduct A/B testing and other experimental analyses to measure marketing initiative impact.
  • Utilize SQL and other data querying languages to extract data from various sources.
  • Stay abreast of the latest data analysis techniques, tools, and technologies relevant to consumer insights.
  • Collaborate effectively with cross-functional teams in a remote setting, presenting findings clearly.
  • Ensure data integrity and accuracy throughout the analysis process.
  • Contribute to the development of predictive models for consumer behavior and market forecasting.

Skills

SQL for data extraction
Python (Pandas, NumPy, SciPy)
R

Education

Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, Data Science

Tools

Tableau
Power BI

Job description

PPG Industries is seeking a Data Analyst specialized in Consumer Insights to join a fully remote team. You will collect, clean, analyze, and interpret large datasets on consumer behavior, purchase patterns, and market trends to uncover actionable insights and support strategic decisions across marketing, product development, and sales.

The ideal candidate has 4+ years of experience, strong statistical skills, and proficiency in SQL, Python, R, and data visualization tools.

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