Product Manager, Data Activation

Jobgether; México; Remote; MXN 1,000,000 - 1,800,000; Full time

Benefits offered by this job

Remoto, entorno de trabajo flexible

Tiempo libre remunerado

Desarrollo profesional

Oportunidad de influir en estrategia

Job summary

Jobgether busca un Product Manager, Data Activation basado en México para definir la estrategia y ejecución de un producto crítico de activación de datos dentro del ecosistema AdTech. Trabajará con liderazgo para definir la roadmap, liderar la entrega desde concepto hasta lanzamiento y optimización, conectando inteligencia de clientes con plataformas de activation y medios.

Colaborará con equipos de ingeniería, ventas y éxito del cliente, priorizando requisitos, métricas de éxito y escalabilidad

Qualifications

• Experiencia significativa en Product Management en publicidad digital/AdTech.
• Gestión de integraciones con DSPs/SSPs y proveedores de identidad.
• Conocimiento de resolución de identidades (HHID, UID2, MAID, HEM) y flujos de activation.
• Familiaridad con plataformas como The Trade Desk, LiveRamp, Adobe Experience Platform, Salesforce CDP, Google DV360, Meta.

Responsibilities

• Definir y ejecutar la estrategia y roadmap de Data Activation.
• Traducir objetivos en casos de negocio y requisitos funcionales.
• Construir y mantener una plataforma de integraciones para DSPs/SSPs.
• Definir arquitectura de integración y flujos de datos.
• Colaborar con Engineering y Product en API y arquitectura de integración.
• Gestionar operaciones de activación y calidad de segmentos.
• Establecer métricas de éxito y evaluar rendimiento de lanzamientos.
• Colaborar con Successo del cliente, Ventas y Solutions Engineering para crecimiento.

Skills

Product management

AdTech

Roadmap strategy

API integration

Stakeholder management

Cross-functional collaboration

Tools

The Trade Desk

LiveRamp

Adobe Experience Platform

Salesforce CDP

Google DV360

Meta platforms

Clean room technologies

Job description

Product Manager, Data Activation

Empresa: Jobgether Tipo de empleo: Tiempo completo Remote / Work from Home

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Product Manager, Data Activation based in Mexico.

Descripción del trabajo - Product Manager, Data Activation

This role offers the opportunity to shape the strategy and execution of a critical data activation product within the advertising and marketing technology ecosystem. You will work closely with executive leadership to define the roadmap while owning delivery from concept through launch and optimization. The role focuses on connecting proprietary consumer intelligence to major platforms used for audience activation and media buying. You will help build scalable partner integrations, improve activation operations, and influence API and integration architecture. Working across Product, Engineering, Sales, Customer Success, and Solutions Engineering, you will balance strategic priorities with complex technical and business requirements. This is an ideal opportunity for a product leader who combines AdTech expertise, strategic thinking, and strong execution.

Accountabilities

• Partner with executive leadership to define, refine, prioritize, and execute the Data Activation product strategy and roadmap.


• Translate strategic objectives into business cases, functional requirements, user stories, acceptance criteria, and actionable Jira artifacts.


• Build and own a scalable partner integration platform supporting DSPs, SSPs, identity providers, data platforms, CTV platforms, Retail Media Networks, and other activation endpoints.


• Define integration architecture, data flows, partner onboarding frameworks, and repeatable implementation processes.


• Collaborate with Engineering and Product leadership on API strategy and next-generation integration architecture.


• Own activation product operations, including taxonomy governance, audience segment quality assurance, partner certification workflows, and operational processes.


• Establish product success metrics, evaluate launch performance, and incorporate insights into future roadmap decisions.


• Partner with Customer Success, Sales, and Solutions Engineering to support customer growth, adoption, and successful product implementations.


• Evaluate, prioritize, and manage incoming product requests while balancing customer needs, strategic priorities, technical considerations, and business objectives.


• Drive scalable product frameworks and processes that improve operational efficiency and create lasting business value.

Requirements

• Significant Product Management experience in digital advertising, AdTech, marketing technology, streaming, or a closely related environment.


• Proven experience managing partner integrations involving DSPs, SSPs, identity providers, data collaboration platforms, or similar technologies.


• Strong understanding of identity resolution concepts, including HHID, UID2, MAID, HEM, identity graphs, and related activation workflows.


• Hands‑on familiarity with platforms and ecosystems such as The Trade Desk, LiveRamp, Adobe Experience Platform, Salesforce CDP, Google DV360, Meta, and clean room technologies.


• Deep knowledge of programmatic advertising, audience activation, taxonomy management, and measurement.


• Ability to participate effectively in API design discussions and integration architecture decisions.


• Strong expertise in writing product requirements, user stories, acceptance criteria, and managing Jira backlogs.


• Excellent written communication, stakeholder management, prioritization, and cross-functional collaboration skills.


• Experience with CTV, Retail Media Networks, or Walled Garden activation is preferred.


• Familiarity with clean room environments and data collaboration platforms is an advantage.


• Experience developing scalable and repeatable product frameworks.


• Experience using AI tools to analyze data and support product decisions is a plus.


• SQL or scripting experience is an advantage.


• Ability to navigate ambiguity, manage competing priorities, and combine strategic thinking with hands‑on execution.

Benefits

• Competitive salary and comprehensive benefits package.


• Medical, dental, and vision coverage.


• Open paid time off.


• Fully remote, flexible work environment.


• Professional growth and development opportunities.


• Opportunity to influence product strategy and work directly with executive leadership.


• Exposure to innovative AI‑powered marketing, consumer data, and advertising technology products.


• Opportunity to work with enterprise customers and leading advertising and data platforms.


• Occasional travel opportunities for team or client meetings.