Marketing Operations Specialist

Lenovo; Apodaca; Presencial; MXN 50.000 - 80.000; Jornada completa

Descripción de la vacante

Lenovo is seeking a Marketing Operations Analyst to support LATAM marketing analytics, budgeting, and reporting. You will build automated dashboards, track KPIs, and collaborate with sales and marketing teams to improve reporting quality.

You will develop scalable processes, forecast campaign performance against budget, and provide training and documentation to stakeholders. Fluency in English and Spanish is preferred, with strong communication and analytical skills.

Formación

• 3+ years in planning and execution for Marketing and Sales Ops.
• Fluent in English and Spanish.
• Analytical and strategic planning skills.
• Effective communication with stakeholders.

Responsabilidades

• Perform financial analysis, planning, reporting, forecasting and control of marketing activities.
• Design, build, and maintain automated reporting, dashboards, and analyses.
• Own marketing data processes and dashboards for reporting.
• Forecast campaign performance with budget guidance.
• Create training and documentation for reports.
• Track milestones and ensure deadlines are met with the marketing team.

Conocimientos

Financial analysis

Forecasting

Data storytelling

Analytical thinking

Herramientas

Power BI

Descripción del empleo

Support the ongoing operation of marketing organization in LATAM countries.

• Perform financial analysis, planning, reporting, forecasting and control of marketing activities.
• Involved on the development and implementation of Mkt Ops process and new tools.
• Monitor the entire payment process, with suppliers’ interface.
• Organize documents and consolidation of information for management purposes.
• Design, help build, and maintain automated reporting, dashboards, and analyses to enable our team to leverage marketing reports and insights.
• Own the process of managing the operations that govern all marketing data and how it is captured for reporting. This includes dashboards; and optimizing analytics for each stage of the marketing funnel, to deliver clear views of marketing metrics by segment and channel
• Organize and guide marketing stakeholders to forecast campaign performance in accordance with budget to accurately forecast marketing's KPIs
• Create training and documentation materials to enable the usage of reports.
• Keep track of the process timeline and track key milestones on the ongoing execution, follow-up with marketing team to deliver on deadlines.

Requirements

• 3+ years of experience on planning and execution processes, investments control for Marketing and Sales Operations & Alliances Programs in the IT market.
• English and Spanish language skills
• Effective communication with internal and external stakeholders, including multi reporting, avoiding miscommunications that can impact the business.
• Analytical and strategic planning skills complementing a detail-oriented focus.
• Resiliency while working with different teams and against tight deadlines.

Preferred Qualifications

• End-to-end business strategy in a high-paced environment.
• Strong problem solver with delivering operational support to elevate results performance.
• Experienced in driving strategic discussions about process, planning and decision making.
• Experience working with Power BI
• Excel in using excel and data-driven view