Landing Page & Funnel Designer

Formulated Automation; Monterrey; Remote; MXN 1,117,000 - 1,676,000; Full time

Job summary

South is seeking a creative and detail‑oriented Performance Landing Page & Funnel Designer to design and implement high‑converting, mobile‑first landing pages and paid advertising funnels for consumer brands and digital products.

This role blends strong visual design with a performance mindset. You will own the entire funnel experience, from hook to call to action, ensure message alignment across ads and landing pages, and collaborate with marketing and creative teams.

Qualifications

• 2–3+ years hands-on experience designing and building landing pages and conversion-focused marketing funnels.
• Strong portfolio showing funnels or landing pages built for paid traffic.
• Excellent English communication, both written and verbal.
• Strong visual taste with attention to detail and ability to execute high standards.
• Understanding of conversion rate optimization (CRO), A/B testing, and performance marketing.
• Experience creating mobile-first, responsive landing pages.
• Ability to align paid ads messaging with landing page content.
• Experience with landing page builders and relevant implementation tools.
• Ability to independently manage projects from concept through QA.

Responsibilities

• Design and build mobile-first landing pages and complete marketing funnels for paid campaigns.
• Create cohesive user journeys including messaging, social proof, objections, offers and CTAs.
• Ensure message alignment between paid ads and landing page content.
• Translate marketing goals into compelling visual experiences.
• Optimize pages for conversion, usability, responsiveness and speed.
• Collaborate with marketing and creative teams to refine funnel strategies.
• Support A/B testing initiatives and implement data-driven improvements.
• Conduct cross-device performance QA.

Skills

Landing page design

Funnel design

CRO

AB testing

Mobile-first design

Conversion optimization

Design tools

Project management

Tools

Unbounce

Instapage

Webflow

Elementor

Job description

Hi there! We are South and our client is looking for a Landing Page & Funnel Designer!

Note To Applicants

• Eligibility: This position is open to candidates residing in Latin America.
• Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.
• Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.
• Interview Policy: The use of artificial intelligence (AI) tools during interviews are strictly prohibited.
• Note: As part of the final stages of the selection process, contractors may be asked to provide professional references for a reference check. If you're selected, you may also be asked to update their LinkedIn profile.

We are looking for a creative and detail-oriented Performance Landing Page & Funnel Designer to design and implement high-converting, mobile-first landing pages and paid advertising funnels for consumer brands and digital products.

This role combines strong visual design skills with a performance-driven mindset. You will be responsible for creating cohesive user journeys that turn paid traffic into conversions, ensuring every element of the funnel - from the initial hook to the final call to action is strategically designed to engage users and drive results.

We are looking for someone who can take ownership of the entire funnel experience, going beyond visual design to understand messaging, user behavior, conversion principles, and implementation.

Key Responsibilities

• Design and build mobile-first landing pages and complete marketing funnels for paid advertising campaigns.
• Create cohesive user journeys, including problem framing, product explanations, social proof, objection handling, offers, urgency, and conversion-focused calls to action.
• Ensure strong message alignment between paid ads and landing page content.
• Translate marketing and performance objectives into compelling visual experiences.
• Optimize landing pages for conversion, usability, responsiveness, and loading speed.
• Collaborate with marketing and creative teams to develop and refine funnel strategies.
• Support A/B testing initiatives and implement improvements based on performance insights.
• Conduct responsive and performance quality assurance across devices and browsers.

Requirements

• 2-3+ years of hands-on experience designing and building landing pages and conversion-focused marketing funnels.
• Strong portfolio demonstrating complete funnels or landing pages built for paid traffic.
• Excellent English communication skills, both written and verbal.
• Strong visual taste, attention to detail, and ability to execute designs to a high standard.
• Understanding of conversion rate optimization (CRO), A/B testing, and performance marketing principles.
• Experience creating mobile-first, responsive landing pages.
• Ability to understand the relationship between advertising creatives, messaging, and landing page conversion.
• Experience with landing page builders, design platforms, and relevant implementation tools.
• Ability to independently manage projects from initial concept through implementation and QA.

What We're Looking For

• Someone who combines creative thinking with a performance-oriented approach.
• A hands-on designer who can both design and implement - not someone focused exclusively on Figma mockups.
• Experience building funnels for sophisticated consumer brands, digital products, or apps.
• Strong understanding of how to structure persuasive, conversion-focused user experiences.
• Someone proactive, organized, and diligent, who takes ownership of their work and consistently delivers high-quality results.

Schedule: Monday to Friday, 9 AM - 6 PM PT

Compensation: USD salary

Location: 100% remote opportunity