General Manager

JotForm Inc; Región Costa Norte; On-site; MXN 334,800 - 424,080; Full time

Job summary

JotForm Inc is seeking a General Manager for VALIZE in Puerto Vallarta. This role involves leading daily operations, ensuring premium service, supervising staff, and building local partnerships. The ideal candidate is professional, bilingual in Spanish and English, and has experience in hospitality or customer-facing roles.

The compensation ranges from $30,000–$38,000 MXN per month, depending on experience and capabilities. This is a full-time position requiring active engagement in weekends and holidays.

Qualifications

• Fluent in Spanish and English.
• Experience in hospitality management or similar roles.
• Ability to train staff on service standards.

Responsibilities

• Lead daily operations for VALIZE.
• Maintain service quality and security.
• Build partnerships with local businesses.

Skills

Bilingual in Spanish and English

Hospitality management experience

Strong relationship-building

Operational management

Sales capability

Job description

VALIZE Cloakroom is a boutique luggage and personal-item holding service created for travelers who want to move freely through Puerto Vallarta without being tied to their belongings. Positioned between hospitality, travel utility, and discreet luxury service, VALIZE provides secure short-term care for luggage, bags, garments, purchases, and specialty items in a refined, design-forward environment.

The General Manager is responsible for leading the daily business, protecting the VALIZE service standard, developing local partnerships, driving revenue growth, and ensuring the operation runs with consistency, security, and polish. This role sits at the intersection of hospitality, retail operations, tourism, sales, and brand management.

This is a hands‑on leadership role for someone who can manage the floor, lead the team, build local relationships, solve operational problems, and help VALIZE become the premier luggage and personal-item holding service in Puerto Vallarta.

Role Details

Role Title: General Manager
Location: Zona Romántica, Puerto Vallarta
Schedule: Full-time / Operations
Compensation: $30,000–$38,000 MXN per month, depending on experience
Preferred Availability: Weekends, evenings, holidays, and peak travel periods
Language Requirement: Spanish and English required
Work Authorization: Must be legally authorized to work in Mexico

About the Role

As General Manager, you will own the day-to-day performance of VALIZE. You will oversee the customer experience, team execution, item custody standards, staffing, scheduling, sales activity, local partnerships, vendor coordination, reporting, and operational discipline of the business.

The role requires both service instincts and commercial drive. VALIZE is a premium concept, but it is also a young business that needs active local growth. The General Manager must be able to represent the brand with hotels, property managers, Airbnb hosts, concierges, wedding planners, restaurants, tour operators, local businesses, and travelers while also maintaining a clean, secure, and efficient operation inside the space.

The right candidate is polished, bilingual, accountable, organized, proactive, and comfortable leading a small team in a high-trust, customer-facing environment.

Key Responsibilities

• Lead daily VALIZE operations and ensure the business runs smoothly, securely, and professionally.
• Maintain premium service standards across every customer interaction.
• Supervise, train, schedule, and support Cloakroom Attendants and Customer Experience Leads.
• Ensure accurate check‑in, tagging, storage, custody, payment, claim verification, and release procedures.
• Monitor POS accuracy, daily sales, item counts, shift reports, deposits, customer records, and operating checklists.
• Resolve customer issues, irregular claims, damaged‑item concerns, complaints, delays, or service exceptions with professionalism.
• Protect the security and integrity of all luggage and personal items in VALIZE care.
• Maintain the visual standard of the space, including the front area, podium, signage, storage area, changing room, restroom, and customer-facing details.
• Build and maintain local partnerships with hotels, short‑term rental operators, concierge teams, property managers, wedding planners, restaurants, cafés, tour companies, and other travel‑adjacent businesses.
• Identify revenue opportunities through referrals, local relationships, group bookings, specialty-item handling, corporate accounts, and tourism partnerships.
• Support promotional activity in the neighborhood and ensure the brand is visible without feeling overly aggressive or low‑end.
• Track performance trends, customer feedback, staffing needs, sales opportunities, and operational issues.
• Create a strong team culture built on trust, accountability, polish, and service consistency.
• Communicate clearly with ownership regarding business performance, risks, needs, and opportunities.
• Represent VALIZE externally with discretion, confidence, and professionalism.

Ideal Candidate

• Fluent or highly conversational in both English and Spanish.
• Has experience in hospitality management, concierge leadership, retail management, tourism operations, boutique service, sales, business development, or customer-facing operations.
• Has prior management experience leading a small team.
• Understands premium service and can train others to deliver it consistently.
• Comfortable managing both operations and revenue growth.
• Strong local relationship-building ability in Puerto Vallarta.
• Confident speaking with business owners, hotel teams, concierges, property managers, and international travelers.
• Highly organized, trustworthy, punctual, and detail-oriented.
• Able to make sound decisions without constant supervision.
• Comfortable with POS systems, digital tools, schedules, checklists, reporting, and operational documentation.
• Commercially aware, with the ability to convert local relationships into measurable business.
• Calm under pressure and able to handle customer escalations without damaging the brand.
• Lives locally in Puerto Vallarta or has reliable transportation to Zona Romántica.

Preferred Experience

• Existing relationships in Puerto Vallarta hospitality, tourism, real estate, Airbnb, concierge, wedding, or restaurant networks are strongly preferred.
• Sales or partnership-development experience is a major advantage.

Physical Requirements

• Ability to stand for extended periods.
• Ability to lift, move, and organize luggage and personal items safely.
• Ability to support the team during high-volume check-in and pickup periods.
• Ability to maintain a clean, orderly, and visually presentable space throughout the day.

Compensation

Pay range: $30,000–$38,000 MXN per month, based on experience, English fluency, leadership ability, local relationships, sales capability, and operational ownership.

A developing but capable manager may be considered at $28,000–$32,000 MXN/month with a performance review after 60–90 days.

A highly qualified candidate with strong bilingual management experience, local tourism relationships, and clear revenue‑growth ability may be considered at the top of the range.

Optional structure: base salary plus performance bonus tied to revenue growth, referral partnerships, customer satisfaction, and operational accuracy.

Why Join VALIZE

VALIZE is a new premium service concept in Puerto Vallarta, created to give travelers more freedom, ease, and usable time in the city. The General Manager will play a central role in shaping the business from its earliest stage, building the team, establishing local relationships, and helping define the operating standard for a new category in travel and hospitality.

This role is best for someone who wants more than a standard management job. It is for someone who can lead, sell, organize, protect the brand, and help turn a strong concept into a recognized local service.