eComm Performance Marketing – Manager

PepsiCo; Ciudad de México; Presencial; MXN 800,000 - 1,000,000; Jornada completa

Descripción de la vacante

A leading global beverage and snack company in Mexico City is seeking an experienced eCommerce Media Strategy & Performance Manager. The role involves developing and executing digital marketing campaigns across key platforms, particularly Walmart Connect, and requires over 8 years of relevant experience. Strong analytical, communication, and leadership skills are essential. This position offers the opportunity to shape the future of eCommerce marketing while collaborating with cross-functional teams.

Formación

• 8+ years in eCommerce marketing or digital media planning.
• Strong expertise in PPC/CPC/CPM models and platforms.
• Excellent analytical, communication, and presentation skills.

Responsabilidades

• Develop and execute full-funnel media strategies aligned with business goals.
• Manage performance campaigns across Walmart Connect and other platforms.
• Track, analyze, and optimize campaigns to maximize ROI.

Conocimientos

Data-driven marketing

Strategic thinking

Digital marketing

Analytical skills

Communication skills

Herramientas

Excel

PowerPoint

Walmart Connect

Google

Meta

Descripción del empleo

eCommerce Media Strategy & Performance Manager

We’re seeking a data-driven, strategic, and creative digital marketer to lead media planning and performance campaigns across key eCommerce platforms, with a focus on Walmart Connect. You’ll partner with commercial and marketing teams to design and execute campaigns that drive sales, optimize spend, and accelerate online growth.

What You’ll Do

• Develop and execute full-funnel media strategies aligned with business goals and budgets.
• Manage performance campaigns across Walmart Connect, DSP, and other retail platforms.
• Track, analyze, and optimize campaigns to maximize ROI.
• Partner with cross-functional teams (Sales, Marketing, Analytics) to identify growth opportunities.
• Lead and mentor junior analysts, fostering best-in-class media execution.

What We’re Looking For

• 8+ years in eCommerce marketing or digital media planning.
• Strong expertise in PPC/CPC/CPM models and platforms like Walmart Connect, Amazon, Google, and Meta.
• Excellent analytical, communication, and presentation skills.
• Advanced proficiency in Excel and PowerPoint.
• Ability to influence across teams and manage multiple priorities in a fast-paced environment.

Be part of a team driving PepsiCo’s digital acceleration and shaping the future of eCommerce marketing.