Coordinador de Marketing Deportivo | Eventos y Comunidad

Placements24; Mexicali; Hybrid; MXN 180,000 - 280,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Career advancement

Job summary

Placements24 in Mexicali is seeking a creative Sports Marketing Coordinator to develop and execute campaigns for regional sports initiatives. You will enhance brand awareness, engage local audiences, and drive participation in community sports programs.

The role includes social media management, content creation, event coordination, and collaboration with local clubs and partners. A marketing or sports management background with 1–3 years of experience and strong Spanish communication are

Qualifications

• Bachelor's degree in Marketing, Communications, Sports Management, or related field.
• 1–3 years of experience in marketing, preferably in sports or leisure.
• Strong digital marketing, social media and content creation skills.
• Fluent in Spanish with excellent written and verbal communication.

Responsibilities

• Assist in developing and executing marketing plans for sports events and programs.
• Manage social media accounts and create engaging content to promote sports activities.
• Coordinate marketing materials including brochures, flyers, and digital assets.
• Liaise with media outlets and partners to secure promotional coverage.
• Track and analyze campaign performance and prepare reports.
• Support event planning, logistics, and on-site coordination.
• Conduct market research to identify trends and opportunities in sports.
• Manage relationships with local clubs, athletes and influencers.
• Assist with budget tracking and vendor management for marketing activities.
• Ensure brand consistency across channels and communications.

Skills

Digital marketing

Social media management

Content creation

Marketing analytics

Office suite

Education

Bachelor's degree in Marketing

Tools

Marketing analytics tools

Job description

Placements24 in Mexicali is seeking a creative Sports Marketing Coordinator to develop and execute campaigns for regional sports initiatives. You will enhance brand awareness, engage local audiences, and drive participation in community sports programs.

The role includes social media management, content creation, event coordination, and collaboration with local clubs and partners. A marketing or sports management background with 1–3 years of experience and strong Spanish communication are