Brand Analyst - Interlomas General Offices

Procter & Gamble; Huixquilucan de Degollado; On-site; MXN 360,000 - 540,000; Full time

Benefits offered by this job

Ownership of projects

Mentorship

Training opportunities

Work-life balance

Flexible schedule

Competitive salary and benefits

Job summary

Procter & Gamble in Mexico City’s Interlomas General Offices is seeking a Brand Analyst to help shape brand strategy, deliver commercial plans, product launches, and marketing activations. You will use consumer and business insights to identify opportunities and guide decisions while collaborating with cross-functional teams and external partners.

The role requires a Bachelor’s degree and fluent English and Spanish, up to three years of experience preferred, and a track record in project

Qualifications

• Bachelor’s degree in a related field.
• Fluent English and Spanish.
• Ability to analyze business performance, market research, and campaign results.

Responsibilities

• Lead commercial plans, product launches, and brand activations across channels.
• Analyze sales performance, market share, consumer research, and ROI.
• Coordinate cross-functional teams and external agencies to deliver plans.
• Manage budgets and optimize media and marketing investments.
• Identify consumer needs and help develop go-to-market innovations.

Skills

Project leadership

Cross-functional collaboration

Strategic thinking

Bilingual English/Spanish

Education

Bachelor’s degree in Business/Marketing/Engineering/Economics/Analytics

Tools

Nielsen

Kantar

Job description

Job Location MEXICO CITY GENERAL OFFICE Job Description Title of the Position: Brand Analyst - Interlomas General Offices.

Job Description and Details

• Position Type: Managerial
• Location: Interlomas, Huixquilucan.
• Work Hours: Full-time, with hybrid and flexible work arrangements
• Profile: Recent graduates or early-career professionals in Business Administration, Marketing, Industrial Engineering, Economics, Communications, Data Analytics, or a related field
• Start Date: As soon as possible
• Accommodations: At P&G, we are committed to ensuring an inclusive recruitment, assessment, and selection process. If you have a disability and require any adjustments or accommodations for our assessments or any stage of the process, you will have the opportunity to briefly describe your needs when applying for the vacancy. Please note, it is important that you do not complete any assessments until we have contacted you to assist with any accommodation required.
• Are you excited about building brands through consumer insights, creative ideas, and strong business results? Do you enjoy leading projects and bringing teams together? Then this could be the perfect opportunity for you.

Job Overview

As a Brand Analyst, you will help shape brand strategy and deliver commercial plans, product launches, and marketing activations. You will use consumer and business insights to identify opportunities, guide decisions, and collaborate with cross-functional teams and agency partners to achieve business objectives.

Key Responsibilities

• Lead commercial plans, product launches, and brand activations across digital, retail, and traditional channels.
• Analyze sales performance, market share, consumer research, and return on investment to identify trends and recommend strategic actions.
• Coordinate internal cross-functional teams and external agency partners to deliver marketing plans on time and to a high standard.
• Manage campaign budgets and optimize media and marketing investments to support brand growth and business results.
• Identify consumer needs and help develop commercial, product, and go-to-market innovations.

Hard Skills

• Bachelor’s degree completed in Business, Marketing, Engineering, Economics, Analytics, or a related field.
• Advanced or fluent written and spoken English and Spanish.
• Ability to analyze business performance, market research, and campaign results.

Soft Skills

• Project leadership and ability to influence others.
• Cross-functional collaboration and communication.
• Strategic thinking and results orientation.

Nice to Have Skills

• Up to three years of professional experience; internships and student leadership experience are valued.
• Experience with market data platforms such as Nielsen or Kantar.

What We Offer

• Responsibilities from Day 1, allowing you to take ownership of your projects.
• Continuous mentorship from passionate colleagues and formal training opportunities.
• A dynamic and supportive work environment that promotes agility and work/life balance.
• Flexibility in arranging your work schedule based on personal needs.
• A competitive salary and benefits package.

About Us

P&G serves consumers worldwide with a strong portfolio of trusted brands, including Always®, Ariel®, Crest®, Gillette®, Pampers®, and Tide®. Our community operates in approximately 70 countries. For more information about us and our brands, please visit www.pg.com.

Additional Information

• Job Schedule: Full time
• Job Number: R000160951
• Job Segmentation: Entry Level

P&G was founded over 180 years ago as a simple soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We’ve spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship. The insight, innovation and passion of talented teams has helped us grow into a global company that is governed responsibly and ethically, that is open and transparent, and that supports good causes and protects the environment. This is a place where you can be proud to work and do something that matters.