Banamex Bei Business Analyst - Tijuana
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Descrizione del lavoro
Resideo seeks a creative Marketing Content Specialist to join a fully remote team. You will develop and execute content strategies across blogs, social, email, and downloadable assets to grow brand visibility and audience engagement.
The role requires 3+ years in content or marketing, a strong Spanish portfolio, SEO know-how, and proficiency with Google Analytics. You will collaborate with distributed teams and manage a flexible, data-driven content calendar.
Competenze
- Bachelor's degree in Marketing, Communications, or related field.
- 3+ years in content marketing, advertising, or social media management.
- Excellent Spanish language skills with impeccable spelling and grammar.
- Strong portfolio showing varied and effective content.
- Experience with SEO and content optimization for search engines.
- Proficiency with Google Analytics and web analytics tools.
- Research skills and ability to simplify complex information.
- Autonomy to work remotely with strong time management.
Mansioni
- Develop and execute a comprehensive content strategy aligned to business goals.
- Create original, engaging content for blogs, social media, emails, and downloads.
- Research industry topics to generate fresh, timely ideas.
- Optimize content for SEO and maximize visibility and reach.
- Manage editorial calendar and ensure consistent publication.
- Collaborate with designers to produce visuals that complement content.
- Analyze content performance and adjust strategy based on data.
- Foster engagement across social platforms and communities.
- Maintain brand voice and style consistently across channels.
Conoscenze
Formazione
Strumenti
Descrizione del lavoro
We are seeking a highly motivated and experienced Business Analyst to join our Digital Technology team supporting web-based application delivery across a global manufacturing organization. This role is critical in enabling scalable, high-quality digital solutions across a Scaled Agile Framework (SAFe) environment where multiple teams operate concurrently within Program Increments (PIs).
You will act as the bridge between business stakeholders and cross-functional technology teams, ensuring clarity of requirements, alignment of priorities, and successful delivery of innovative digital capabilities.
JOB DUTIES:
+ Requirements & Analysis
+ Partner with business stakeholders and SMEs to elicit, analyze, and document requirements across digital platforms.
+ Translate business needs into clear, actionable user stories, features, and epics within Jira.
+ Ensure requirements are complete, testable, and aligned to business outcomes.
+ Cross-Functional Collaboration
+ Collaborate with geographically distributed teams, including:
+ Graphic Design
+ Shopify (Web & Custom App Development)
+ Middleware (Informatica, SAP CPI)
+ React Front-End Development
+ SAP ERP & Salesforce (SFDC)
+ Product Information Management (PIM)
+ Quality Assurance
+ Act as a key liaison ensuring all teams understand requirements and dependencies.
+ Agile Execution (SAFe)
+ Actively participate in PI Planning, daily stand-ups, backlog refinement, sprint planning, and retrospectives .
+ Support parallel team execution by managing dependencies and ensuring alignment across teams.
+ Track progress and proactively identify risks or gaps impacting delivery timelines.
+ Documentation & Visualization
+ Create detailed process flows, system diagrams, and data mappings using Draw.io and Confluence.
+ Maintain comprehensive documentation to support development, QA, and ongoing support teams.
+ Quality & Delivery
+ Partner closely with QA teams to ensure acceptance criteria are clear and test coverage is comprehensive .
+ Validate that delivered solutions meet business intent and quality standards.
YOU MUST HAVE:
+ Strong experience working in SAFe or Agile environments with multiple concurrent teams.
+ Hands‑on expertise with:
+ Atlassian Jira (epics, features, stories, backlog management)
+ Confluence (documentation and collaboration)
+ Draw.io (process flows, architecture diagrams, data flows)
+ Experience working across multi‑system ecosystems , including eCommerce and enterprise systems.
+ Ability to work with globally distributed teams across time zones.
+ Strong communication skills with the ability to influence without authority .
WE VALUE:
+ eCommerce platforms (especially Shopify )
+ Middleware/integration platforms (e.g., Informatica, SAP CPI )
+ Front‑end technologies (e.g., React )
+ Enterprise systems ( SAP ERP, Salesforce )
+ Product Information Management (PIM)
+ Highly proactive and self‑driven
+ Strong stakeholder management skills
+ Comfortable chasing down information and driving clarity
+ Detail‑oriented with strong analytical thinking
+ Ability to thrive in a fast‑paced, complex delivery environment
WHAT'S IN IT FOR YOU?
+ Benefits that go beyond Mexican labor law, ensuring your well‑being and peace of mind.
+ A collaborative and inclusive work environment where your contributions are valued.
+ Opportunities for continuous professional growth and skill development through training, mentoring, and challenging projects.
+ Access to cutting‑edge tools, resources, and a supportive team to help you excel.
+ The chance to work with a global, innovative company shaping the future in its industry.
\#LI-MV1
\#LI-HYBRID
Resideo is a global leader in smart home and building solutions, with trusted brands including Honeywell Home, First Alert, and Resideo helping people feel more comfortable, secure, connected, and in control every day. Our products and technologies are found in more than 150 million homes and businesses worldwide. From intelligent climate solutions to security, sensing, water, and connected home technologies, Resideo develops and manufactures products designed to simplify everyday life and help protect what matters most. Our global teams span engineering, manufacturing, software, product management, supply chain, customer experience, and more - all working together to shape the future of connected living through innovation, quality, and meaningful real‑world impact. At Resideo, our teams help create products and experiences that make everyday life more comfortable, secure, and connected for millions around the world. Learn more at can find out more about how the talent community works here: Our recruitment privacy notice Resideo -Recruitment Privacy Notice - Dec describes in more detail how we process your personal data and how you can exercise your personal data rights.
If a disability prevents you from applying for a job through our website, request assistance mailto:
At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster, "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision. Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice. If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.
About the RoleBuscamos un creativo y estratégico Especialista en Marketing de Contenidos para unirse a nuestro equipo completamente remoto. Si eres un narrador apasionado con un don para crear contenido atractivo que conecte con las audiencias y genere resultados, esta es tu oportunidad. Serás responsable de desarrollar y ejecutar nuestra estrategia de contenido en diversas plataformas, desde blogs y redes sociales hasta campañas de email marketing y contenido descargable. Nuestra empresa está en plena expansión y busca alguien que pueda dar voz a nuestra marca, aumentar su visibilidad y fomentar una comunidad comprometida. Valoramos la iniciativa, la capacidad de investigación profunda y una mentalidad orientada a datos para medir el impacto del contenido. Este rol requiere una comunicación excepcional y la habilidad de colaborar eficazmente con equipos distribuidos geográficamente. Únete a nosotros y sé parte de una cultura innovadora y de apoyo, donde tu contribución será fundamental para nuestro éxito. La flexibilidad es clave en nuestro modelo de trabajo, permitiéndote gestionar tu tiempo y espacio de manera efectiva.
Key Responsibilities
- Desarrollar y ejecutar una estrategia integral de marketing de contenidos alineada con los objetivos de negocio.
- Crear contenido original, atractivo y de alta calidad para diversas plataformas, incluyendo artículos de blog, posts para redes sociales, guiones de video, ebooks, whitepapers y newsletters.
- Investigar temas relevantes y tendencias de la industria para generar ideas de contenido fresco y oportuno.
- Optimizar el contenido para motores de búsqueda (SEO) y asegurar la máxima visibilidad y alcance.
- Gestionar el calendario editorial y asegurar la publicación consistente de contenido.
- Colaborar con diseñadores gráficos y otros creativos para producir materiales visuales atractivos que complementen el contenido escrito.
- Analizar el rendimiento del contenido utilizando herramientas analíticas (Google Analytics, etc.) y ajustar la estrategia según los datos.
- Fomentar la interacción y el engagement de la comunidad en las plataformas de redes sociales y otros canales.
- Mantener un tono de voz y estilo de marca consistentes en todas las comunicaciones.
- Identificar oportunidades para la promoción cruzada y la reutilización de contenido.
- Título universitario en Marketing, Comunicaciones, Periodismo, Literatura o un campo relacionado.
- Experiencia demostrable de al menos 3 años en marketing de contenidos, redacción publicitaria o gestión de redes sociales.
- Excelente dominio del idioma español, con una ortografía y gramática impecables.
- Portafolio sólido que demuestre experiencia en la creación de contenido variado y efectivo.
- Experiencia en SEO y optimización de contenido para motores de búsqueda.
- Dominio de herramientas de análisis web como Google Analytics.
- Habilidades de investigación excepcionales y capacidad para simplificar información compleja.
- Fuerte comprensión de las plataformas de redes sociales y las estrategias de engagement.
- Excelentes habilidades de comunicación, organización y gestión de proyectos.
- Capacidad probada para trabajar de forma autónoma y gestionar eficazmente el tiempo en un entorno remoto.
- Conocimiento de herramientas de gestión de proyectos (Trello, Asana) es un plus.
Our client, a rapidly expanding fitness chain ...
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